On Demand Video Performance Support for Field Sales Teams

Post on 14-Apr-2017

192 views 1 download

transcript

ON DEMAND VIDEO PERFORMANCE SUPPORTFOR SALES TEAMSHoward FlintHG Solutions

Typical ScenariosSales Targets Require Radical Performance Improvement –

But How?

Best Practice Isolated and Difficult to Propagate

Massive Variation in Coaching Messages

Traditional Training Costly and Not Having

Impact

Support Information

Difficult To Access

The Case for On Demand Performance Support

Performance Support Overview• “On-demand” training, education and communication via

bespoke short high impact video tutorials focused on key ares of the sales/engagement process

• Accessible via laptop, tablet and phone• Usage measurable

Bespoke tutorials “branded up” covering key areas of Business and

Personal Development for general use by the field sales.

Bespoke Business & Personal Development

Content

Further High Impact Support

Communication Videos supplementing internal messaging/training. Focus on change with supportive communication and clear explanation. Sustainable and consistent messaging.

Comms and Change Messaging

Common best practice approaches in key areas and specifically in terms:

• Dissemination of Best Practice• Identified opportunities for

improvement in the core process

“Best Practice”Locally Filmed, Talking Heads

Performance Support On Demand Coaching and Communication Architecture

Quarterly Updates/Comms

Bespoke Coaching Tutorials

Content Distribution

Platform

Easily Accessible

On Demand

At The Office

In the Car

At Home

AnalyticsUpdates,Modifications & Additions

“Best Practice” Locally Filmed, Talking Heads

Clear BenefitsImprove timeliness, effectiveness/impact

and efficiency of staff communication, coaching and training

• Better results• Improve performance of sales team• Identify weaker performers quicker

• Reduced Costs• Reduce need for classroom training• Reduce time spent by managers in coaching• Reduce need/length for communication meetings