Online Marketing in Galway Presentation - eCommerce Start Up

Post on 15-Jul-2015

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29th Feb Company Formed

1st July Website Launched

October Won JCI Friendly Online Business Award

October Shortlisted eBusiness Spider Award

Achieved goal of owning my businessBut We have a long long way to go

2010 - 36% Irish Shoppers shopped online

2011 - 42% Irish Shoppers shopped online

2012 - ?????? €420m in the run up to Christmas

76% of UK Shoppers

Understanding who your consumer is.

Understanding your consumers decision journey is key to generating relevant traffic & sales conversion

Genuinely putting the customer first is a winning formula

Your company voice can influence perception of your company

Keep your voice consistent

Communication is key

The Future is online and offline

Go for it!!!

Don’t be afraid to fail

Do well the things that are close to hand and great things will come to thy hand to be done

Ronan Walshwww.mytoysdirect.com

ronan@mytoysdirect.com

@ronanwalsh@mytoysdirect

ln./ronanw