Post on 16-Jul-2015
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Advertising on Social Media
Tips:
● Direct Users to an offer page, not just your homepage.
● Use images and language that match the offer page.
● Set budget and Time Limits.● Call them to Action!● Use questions.
Facebook Advertising
Things you should know about Facebook:
● Organic reach is below 1% now. Paid ads are given priority.
● If you're going to take Facebook seriously, get used to Audience Insights.
● If conversation is growing on your Page, consider creating a Facebook Group.
Twitter Advertising
Things you should know about Twitter:
● Twitter-bots are annoying, but Twitter weeds them out well.
● Twitter ads will fuel conversation with real people if you let it.
● Twitter is Real-Time. Be ready.
LinkedIn Advertising
Things you should know about LinkedIn:
● LinkedIn ads usually run 20% - 40% more than you budgeted for.
● You will pay more per engagement with LinkedIn.
● B2B will get a better response on LinkedIn than any other network.
Social Media Management
● Starting with one social media account.
● We post content and respond to comments.
● Guide customer service issues to you and your team.
● Promote your content / offers to build your audience and increase ROI.
Content Creation:
● Starting at 2 blog post per month.● Up to 1500 words per article.● You choose your level of
involvement; contribute to content planning, or let us handle it all.
● Moderate blog comments.● Track your content performance.
Save Time:
If you or one of your employees take on Social Media and Content Creation responsibilities, your cost in time is:
Researching, writing, formatting a blog post5 hours / week (minimum)
Maintaining a social media presence5 hours / week (minimum)
Do you have 10 hours a week to invest in Social Media and Content Marketing?
Save Money:
Average monthly cost for a part-time employee:20 hours / week
$11 / hourVacation Pay, CPP, and EI contributions
(Not including WSIB Premiums)$960
Essential Content Partner: $500 / Month
What would your do with an extra $460 each Month?That's $5520 Saved Every Year!
Less Stress:
● You don't have to worry about coming up with new content.
● The research is done for you.● Technical details aren't your concern.● You don't have to write a word.● The accounts are managed to your
standards and value.
30% Discount On All Other ProjectsExclusively offered to Essential Content Partners
● Emails for a custom eCourse● Whitepapers● Guides● Case Studies● Video Scripts● eBooks● Webinar Landing Pages● Event Promo Pages● Special Offer Sales Pages● Brochures● Catalogues● PPC Ads● Sales Letters
No Risk
Within the first 30 days of our partnership, your $500 will be
refunded if you aren't satisfied and want to end the partnership.
No Contract
You're free to end our partnership at any time with no hard feelings.
Want to investigate more? Visit:www.openskycopy.com/marketing-content
Email me directly:joel@openskycopy.com