Post on 24-Jan-2017
transcript
Passive Fundraising Ideas for Friends and Libraries
Presenter: Diana Silveira
Agenda
Online Fundraising Campaigns
Websites to raise money and awareness
Fundraising inside your library.
Online Fundraising Campaigns
PayPalOther sites to consider for powered donation buttons: Amazon, fundly and
more at nonprofithub
Crowdsourcing
GoFundMe's fee is 5% from each donation you receive. WePay's fee is 2.9% + $0.30 per donation.
Setting Up a GoFundMe
Fill Out a Form
Upload Pictures/Video
Tell Your Story
What your reward levels?
Publish Campaign
Promote, Share Custom Link
What’s Your Story?
Who are you?
Why are you raising money?
How will it be used? When?
Why is this important? Important to you?
Be thankful
Have supporters promote you
Tie-in to social media to really give your campaign
reach
Other Places to Host Campaigns
Kickstarter.com
DonorsChoose.org
Hatchfund.org
More sites: http://www.crowdfunding.com/
Corporate and Private SponsorshipsMore at NonProfitHub
Websites to Raise Money & Awareness
Sell Promotional Items
cafepress.com teespring.com threadless.com Tshirt at: teespring.com
Your Own Online Store & Website
AmazonPayments
WordPress.com
Blogger
Google Sites
Amazon
smile.amazon.com
set up at: org.amazon.com
Affiliate Program
For eligible purchases at AmazonSmile, the AmazonSmile Foundation will donate 0.5% of the purchase price to the customer’s selected charitable organization.
Fundraising Within the Library
Whirl a Wish
Rubber Ducks
• Rubber Ducks in the stacks • Rubber Duck Races• Rubber Duck Art Contests
Pin Ups
$1 - $5 a piece
The back will have information about the project
Include your logo
Leave space for names
Make sure they are out & very viewable
More about PinUps need some design inspiration go to Pinterest
Silent Auctions
Donations from local businesses
tip move from pen and paper to bidpal to expand the auction
Yard Sales, Garages Sales and Book Sales
Restaurant Nights (and Days)list of some restaurants- fundraising-newsletters.com/fundraising-with-restaurant-nights.html
Always check with local restaurants!Tips: restaurant-fundraisers.com/how-to-run-a-successful-restaurant-night
50/50 Raffles at Events
Who’s the Cutest?Votes cost a $1. Promote via online and in the library
babies, puppies, cats, pets anything cute
works
Not So Passive Fundraising
Escape Rooms, Bingo, 5k, Bake Offs, Chores for Charity, Gala Events, Game Nights, Puzzle Parties, Golf Tournaments, Special Programs, Author Events, Wacky Wagers,
Car Washes, Recycling Events, Movie Nights, Singing Valentine Grams,
Many More Ideas at: mobilecause.com/fundraising-event-ideas easy-fundraising-ideas.com/
doublethedonation.com/fundraising-ideas/
what else?
Tips to Make Campaigns Successful
What’s in it for me?AKA Why do I care?
Inspire - Activate - Experience
• Is the content that you put out there inspiring?
• What happens next? Is there a clear path to activism?
• What is your donor experience?
Great Article at JCSM
Share Your Story
Highlight an individual’s story on how YOU and this campaign with change ONE Life
Resources to Create Stories
wordpress.com/ blogger.com
story.adobe.com
Slidestory.com/ YouTube /Vimeo
Use your smart phone to record testimonials
Capture stories via Social Media, FaceTime, Skype
More ideas at: elearningindustry
Tie PR into holidays and events
Promote Your Campaign Image from: https://tippingpoint.org/the-impact/
Say Thank You
Email, Digital Signs, Posters, Newsletters,
How else?
What have you done within your library?What are you planning?
Questions?
Diana Silveira
Novare Library Services
diana@novarelibrary.com
slideshare.net/dee987