- 1. People for the Ethical Treatment of Animals People for the
Ethical Treatment of Animals Professor Hector R Rodriguez School of
Business Mount Ida College Business, Society & Environment
2.
-
- The Corporation and Its Stakeholders
-
- People for the Ethical Treatment of Animals
-
- The Social Responsibility of Business
-
- The Shareholder Primacy Norm
-
- CSR, Citizenship and Sustainability Reporting
-
- The Community and the Corporation
-
- Taxation and Corporate Citizenship
-
- Corporate Philanthropy Programs
-
- Employees and the Corporation
-
- Managing a Diverse Workforce
-
- A Balanced Look at Climate Change
-
- Non-anthropogenic Causes of Climate Change
-
- Sulfates, Urban Warming and Permafrost
-
- Green Information Technology
-
- Transportation, Electric Vehicles and the Environment
-
- Carbon Capture and Storage
-
- Solid, Toxic and Hazardous Waste
-
- Forests, Paper and Carbon Sinks
Course Map Topics Covered in Course 3.
- Founded in 1980 in Norfolk Virginia
- Dedicated to establishing and defending rights of all
animals.
- The largest animal rights organization today.
History of PETA 4.
- Alex Pacheco investigated Institute for Biological Research in
Silver Spring, Maryland
- Pacheco went to the police and began a 10 year battle about the
abuse of the animals.
- Helped create the Animal Welfare Act of 1985
How PETA Began 5.
- Ingrid Newkirk is the president of PETA.
Present Day
- Mission Statement: Animals are not ours to eat, wear,
experiment on, or use for entertainment
- Currently 1.8 million members and supporters
- Raises over $25 million dollars a year from supporters
- 4.18% was used on management and general operations.
6.
- PETA focuses its attention on the four areas in which the
largest numbers of animals suffer the most intensity for the
longest periods of time.
PETAs Focus 7.
- PETA has used celebrities for most of their campaigns in order
to get attention.
- They are know for using very controversial campaigns that are
in places that many people see.
Campaigns Pictures that follow are graphical examples of PETAs
tactics 8. Korean Dog Fur Farm, Vegan Diet 9. Learning Objectives
10. Some Tactics Alienate Members PETA considers itself a frontline
shock army 11.
- Vast support, especially amongst the very young
-
- McDonalds now sets minimum standards for suppliers
-
- NBA switched from balls made from cowhide to synthetic
products
-
- Pharmaceutical companies changed practices on experimental
laboratories
-
- Millions of women gave up fur coats
- Each of these come with associated business impacts and
costs.
Conclusion