PMI CoP Killpack v1.23.14

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Motivating Change Across Cultures: Ensuring Results in a Global Context

Keely Killpack, PhDJanuary 23, 2014

2

Agenda

Today’s Topics

Speaker Intro

Know the Audience

Cultural Considerations

Sharing Experiences

Results & Pivots

Q’s & Wrap Up

@DrKeelyK www.linkedin.com/in/drkeelykillpack

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Speaker

@DrKeelyK

Source: http://speakingppt.com

www.linkedin.com/in/drkeelykillpack

I’m Keely 12 yrs Change Mgmt Consultant PhD in Organizational Psychology Global Speaker on Chnge Mgmt

– 2012 Agile Barcelona– 2012 PMI North Am. Congress– 2012 Agile SF @ Microsoft– 2013 ReSource Pro Bootcamp

This HOUR – Audience Interaction Stories from my past intended

to help with your future Wisdom sharing from YOU!

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Audience Quick Poll

@DrKeelyK www.linkedin.com/in/drkeelykillpack

Enough about me what about you?

5

Change Life C

ycle Framew

orkSource: M

anaging Change in Organizations: A Practice Guide ©

PMI 2013

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Work Motivation Levers “Motivation is when your dreams put on work clothes.”

– Benjamin Franklin

@DrKeelyK www.linkedin.com/in/drkeelykillpack

Goal SettingCompetition

ConfidenceSelf-Efficacy

1

3

2

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Cultural Considerations

Source: http://www.colorado.edu/conflict/peace/problem/cultrbar.htm

Cultural Filters

Cognitive

Behavior

Emotional

– We interpret the world biased on our cultural influences – Stella Ting-Toomey’s Cultural Barriers to Effective Communication

@DrKeelyK www.linkedin.com/in/drkeelykillpack

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Cultural Considerations

Source: www.amanet.org & http://en.wikipedia.org/wiki/Cross-cultural_communication

Personal Expression Emotions Reason Personal Space

Nonverbal Communication Eye Contact Facial Expressions Gesturing

Tangibles Oral Written Imagery Power

Distance

@DrKeelyK www.linkedin.com/in/drkeelykillpack

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Cultural Considerations

Source: http://www.wikihow.com/Communicate-Well-With-People-from-Other-Cultures

@DrKeelyK www.linkedin.com/in/drkeelykillpack

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Experience – Global SAP

Cape Town~ 150 FTE

Manila~ 205 FTE

California~ 315 FTE

Mumbai~ 150 FTE

HR Countries

Aviation & HR

@DrKeelyK www.linkedin.com/in/drkeelykillpack

Amsterdam~ 40 FTE

Supply Chain

– Global SAP Implementation (10K users, 40+ countries)– Virtual Teams in each region (US, Africa, EU, Mid-East, Asia)

Sao Paulo~ 35 FTE

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End Users

Executives

Leadership

Middle Mgmt

Stakeholder Matrix

Tiered Messaging Approach1. Identify key people in each category

2. Plan to cascade communications

3. Assign messages to type of sender

Sender Message TypeAll Supportive, enthusiastic,

success-oriented messagesExecs Awareness, commitment,

business valueLeaders Barrier removal, expectation

setting, supportMiddle Mgmt

Performance/operation detail

@DrKeelyK www.linkedin.com/in/drkeelykillpack

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Newsletter Posters Email

CBTs

Kickoffs Workshop Coaching

Job Aids Training Materials

KnowledgeMgmt Tool

Peer Network

Buddy

HELLOEmployee

Planning Change

Implementing Change

SustainingChange

Communication Channels by Phase

@DrKeelyK www.linkedin.com/in/drkeelykillpack

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Experience – US/EU Retail

@DrKeelyK www.linkedin.com/in/drkeelykillpack

USA EUUSA Impacted

GroupsCustomers

Retail StoresVendorsDistribution Centers

Customer ServiceMarketingPrivate LabelManufacturing

BI ReportingFraud

EU Impacted Groups

Customers

Retail StoresVendorsDistribution Centers

Customer ServiceMarketingPrivate LabelManufacturing

BI ReportingFraud

– US/Euro Custom Digital Commerce System Implementation– Shared Executive Sponsorship and Budget Contributions– Business Value: US – short-term need, EU – long-term strategy

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Stakeholder Change Strategy

Leader Engagement Meet & Greet Key Leaders Draft Approach for Change Define Success Metrics

Communication Identify Key Milestones Schedule Messaging Events

@DrKeelyK www.linkedin.com/in/drkeelykillpack

Training Needs & Logistics Design & Development Schedule & Delivery

Go-Live Events Hype Campaign User Readiness Go-Live & Post Go-Live Support

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Token Excel Doc in every PMI Webinar

Impact Level

Risk Level Change Position

Comments

H-HighM-Medium

L-Low

H-HighM-Medium

L-Low

A-AdvocateN-NeutralR-Resistor

CognitiveBeliefs

BehavioralNonverbal

EmotionalExpressions

GoalOrientation

Locus of Control

Confidence~source of this data?

~more details

Name 1 CEOName 2 CFOName 3 CIOName 4 VP OpsName 5 VP FinName 6 VP SalesName 7 Dir OpsName 8 Dir FinName 9 Dir SalesName 10 MgrName 11 SpvsrName 12 Tm Ld

Stakeholder Analysis

End Users

Middle Mgmt

Leaders

Execs

Cultural CuesMotivation

Internal / ExternalGroup Name Job

Title

Stakeholder Analysis is the most fundamental tool for any OCM Practitioner!!

Customize yours to better incorporate cultural cues in your CM efforts!!

@DrKeelyK www.linkedin.com/in/drkeelykillpack

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Token Excel Doc in every PMI Webinar

Impact Level

Risk Level Change Position

Comments

H-HighM-Medium

L-Low

H-HighM-Medium

L-Low

A-AdvocateN-NeutralR-Resistor

CognitiveBeliefs

Confidence

Name 1 CEOName 2 CFOName 3 CIOName 4 VP OpsName 5 VP FinName 6 VP SalesName 7 Dir OpsName 8 Dir FinName 9 Dir SalesName 10 MgrName 11 SpvsrName 12 Tm Ld

Stakeholder Analysis

End Users

Middle Mgmt

Leaders

Execs

Cultural Cues

Group Name Job Title

Risk Level Change Position

Comments

A-AdvocateN-NeutralR-Resistor

CognitiveBeliefs

BehavioralNonverbal

EmotionalExpressions

GoalOrientation

Locus of Control

Confidence~source of this data?

~more details

Name 1 CEOName 2 CFOName 3 CIOName 4 VP OpsName 5 VP FinName 6 VP SalesName 7 Dir OpsName 8 Dir FinName 9 Dir SalesName 10 MgrName 11 SpvsrName 12 Tm Ld

Stakeholder AnalysisCultural Cues

MotivationInternal / External

@DrKeelyK www.linkedin.com/in/drkeelykillpack

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Results & Pivot

@DrKeelyK www.linkedin.com/in/drkeelykillpack

Email Meetings Checklists Training

– Culturally Tailored Communications

– Longer Lead Times for EVERYTHING

– Engagement from Senior & Middle Management

– Striated Stakeholder Messaging

18@DrKeelyK www.linkedin.com/in/drkeelykillpack

ThankYou!

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