IS THAT BEACAUSE IT WAS INCOMPREHENSIBLE FOR EVERYONE BUT CREATIVES?

WAS IT ON CREATIVITY TOP 5?

DID IT TAKE CARE OF THE PROBLEM?

YOUR WORK IS NOW TOP OF MIND AMONG THE WORLDS JURYS. JUST SIT BACK AND WAIT FOR ALL KIND OF AWARDS TO DROP IN.

YOU DESERVE IT.

DID IT INVOLVECOMPUTER ANIMATED BABIES?

HAS IT BEEN SPOOFED?

DID THE FILMED MATERIALBECOME A VIRAL HIT?

DOES IT HAVE AFLASH ANIMATED CASE STUDY?

WAS IT DONE FOR AN ACTUAL CLIENT?

DID IT MOOCH OF APOP CULTURAL PHENOMENON?

WAS SOME SORT OFFLASH MOB INVOLVED?

SO IT WAS JUST A BIT DULL?

ARE YOU DAVID DROGA OR LEE CLOW?

HAVE YOU DONE ANYTHING MIND–TWEAKING THIS YEAR? CAN IT WIN ONE SHOW?HAVE YOU DONE

ANYTHING SO–SO?DOES YOUR ACCOUNT DIRECTOR

KNOW PHIL THOMAS?

HAVE YOUR INTERNS DONEANYTHING GOOD IN SCHOOL?

CAN YOU STEAL ANYTHING ELSE?

DID IT INVOLVE FACEBOOK OR TWITTER?

CAN YOU MAKE IT LOOK LIKE IT DID?

DID IT CHANGE THE COURSE OF AN ELECTION?

OF COURSE IT CAN,IT’S MIND–TWEAKING.

DID THE IDEA–PROCESS INVOLVE“WHAT IS THE REAL PROBLEM”?

WAS IT IN ANY WAY SOMEWHAT ENTERTAINING FOR ANYONE?

WAS THERE ACELEBRITY INVOLVED?

DID IT INVOLVESTOP MOTION?

WAS IT DAVID OR VICTORIA BECKHAM?

DID IT UPSET PEOPLEIN A FUNNY WAY?

HOW ABOUT ANIMALS?

WERE THE AUDIENCE ASKED TO UPLOAD A YOUTUBE–VIDEO FEATURING THEMSELFES?

WAS THERE ACIRCUS THEME?

DO YOU ENJOY WATCHING MAD MEN?

DID IT USE THE CLASSIC“SEX SELLS” TRICK?

WERE THE CLOWNSREALLY REALLY EVIL?

DO YOU CONSIDER YOURWORK TO BE MORE LIKE ART THANTHE ENGINE OF COMMERCIALISM?

WAS IT THE CLIENTS FAULT?

WAS IT FOR A NOBLE CAUSE?

CLAIM THAT YOU’RETHE BRAIN BEHIND IT ALL.

MAYBE THAT’S AS CLOSE TO THE BUSINESS AS YOU SHOULD GET.

ENTRY DEADLINEONE SHOW

The One Show, the premiere international advertising award show, sets the industry standard for creative excellence with categories including print, television radio, outdoor, innova-tive media and marketing, and integrated branding. Every year, Gold, Silver and Bronze winners are announced at the awards show and party in New York City. From there, the work becomes part of our international traveling exhibition making annual stops in Japan, Brazil, China, South Africa and other host cities domestically and abroad. All winning work — including Pencil and Merit winners — is also archived in our online database, the most comprehensive collection of award-winning creative advertising anywhere on the Web.

JUDGING CRITERIA

Pencils are the coveted trophies awarded to the top tier of winners in the One Show, One Show Design and One Show Interactive. Pencils are awarded in each category through a points system recorded on the judges’ anonymous ballots. There are three levels of Pencils – Gold, Silver, and Bronze.

One Show www.oneclub.org/os/os/showcase/2009/judges One Show Design www.oneclub.org/os/osd/showcase/2009/judges One Show Interactive www.oneclub.org/os/osi/showcase/2009/judges

WAS THEREAUGMENTED REALITY?

START HERE!

YOU’RE WELL ON YOUR WAY. NOW JUST TIP OFF SOME BIG TIME BLOGGERS.

MAKE A REALLY, REALLY FUNNYVIRAL EXPLAINING YOUR CAMPAIGN.

MAKE SURE YOU SEED IT TO THE RIGHT PEOPLE.

DRAIN YOUR RETIREMENT FUND ANDSTART TAKING OUT JURY CHAIRMEN FOR DRINKS.

GET YOURSELF A MANAGEABLE COCAINE ADDICTION AND START EXPLORING THE

POSSIBILITES OF WORMHOLE TRAVELLING.