Powering Up Personal Training

Post on 21-Oct-2014

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Most cluibs fail to generate strong business volume from personal training due to the weak model that has been used by so many. Personal Training should be your # 2 revenue source! Time to GROW your personal training business!

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Perform-MAX Perform-MAX SystemsSystems

““Powering Up Personal Training!”Powering Up Personal Training!”

www.GeoffHampton.com www.Twitter.com/GeoffHampton

Powering Up Personal Powering Up Personal Training!Training!

Overview

Powering Up Personal Training!Powering Up Personal Training!

Powering Up Personal Powering Up Personal Training!Training!

Personal Training: The NumberTwo Revenue Source In The Most

Successful Clubs!

Powering Up Personal Training!Powering Up Personal Training!

Powering Up Personal Training!Powering Up Personal Training!

Personal Training: Maximum SuccessPotential Is Created Through Club

Culture!

Powering Up Personal Training!Powering Up Personal Training!

Powering Up Personal Training!Powering Up Personal Training!

Personal Training: Most Clubs Unwittingly Create A Culture ThatCauses Separate Departments To

Operate Separately!

Powering Up Personal Training!Powering Up Personal Training!

Powering Up Personal Training!Powering Up Personal Training!

Personal Training:

What are your current performance benchmarksfor success determination in personal training:

*Individual

Powering Up Personal Training!Powering Up Personal Training!

Powering Up Personal Training!Powering Up Personal Training!

Personal Training:

Individual*Performance Benchmarking*Goals*Coaching*Performance Tracking & Assessment*Scripting*Performance Consistency

Powering Up Personal Training!Powering Up Personal Training!

Powering Up Personal Training!Powering Up Personal Training!

Personal Training:

What are your current performance benchmarksfor success determination in personal training:

*Department

Powering Up Personal Training!Powering Up Personal Training!

Powering Up Personal Training!Powering Up Personal Training!

Personal Training:

Proaction vs. Reaction For Maximum Success

Powering Up Personal Training!Powering Up Personal Training!

Powering Up Personal Training!Powering Up Personal Training!

Personal Training:

Departmental Level

Goals & Goal Setting*Setting Goals*Sub Goals*Goal Tracking*Goal Attainment Strategy*Engaging Sub Team Dynamics

Powering Up Personal Training!Powering Up Personal Training!

Powering Up Personal Training!Powering Up Personal Training!

Personal Training:

Individual Level Level

Goals & Goal Setting*Setting Goals*Sub Goals*Goal Tracking*Goal Attainment Strategy*Sub Team Dynamics Actualization

Powering Up Personal Training!Powering Up Personal Training!

New Client Minimum Goal = 25 Goal Made = Black NumberGoal Missed = Red Number

September

SunSun MonMon TueTue WedWed ThuThu FriFri SatSat11 22 33 44 55 66 77

Today’s Goal ____Today’s Goal ____Today’s Actual ____Today’s Actual ____MTD Goal ____MTD Goal ____MTD Actual ____MTD Actual ____

Today’s Goal ____Today’s Goal ____Today’s Actual ____Today’s Actual ____MTD Goal ____MTD Goal ____MTD Actual ____MTD Actual ____

Today’s Goal ____Today’s Goal ____Today’s Actual ____Today’s Actual ____MTD Goal ____MTD Goal ____MTD Actual ____MTD Actual ____

Today’s Goal ____Today’s Goal ____Today’s Actual ____Today’s Actual ____MTD Goal ____MTD Goal ____MTD Actual ____MTD Actual ____

Today’s Goal ____Today’s Goal ____Today’s Actual ____Today’s Actual ____MTD Goal ____MTD Goal ____MTD Actual ____MTD Actual ____

Today’s Goal ____Today’s Goal ____Today’s Actual ____Today’s Actual ____MTD Goal ____MTD Goal ____MTD Actual ____MTD Actual ____

Today’s Goal ____Today’s Goal ____Today’s Actual ____Today’s Actual ____MTD Goal ____MTD Goal ____MTD Actual ____MTD Actual ____

88 99 1010 1111 1212 1313 1414

Today’s Goal ____Today’s Goal ____Today’s Actual ____Today’s Actual ____MTD Goal ____MTD Goal ____MTD Actual ____MTD Actual ____

Today’s Goal ____Today’s Goal ____Today’s Actual ____Today’s Actual ____MTD Goal ____MTD Goal ____MTD Actual ____MTD Actual ____

Today’s Goal ____Today’s Goal ____Today’s Actual ____Today’s Actual ____MTD Goal ____MTD Goal ____MTD Actual ____MTD Actual ____

Today’s Goal ____Today’s Goal ____Today’s Actual ____Today’s Actual ____MTD Goal ____MTD Goal ____MTD Actual ____MTD Actual ____

Today’s Goal ____Today’s Goal ____Today’s Actual ____Today’s Actual ____MTD Goal ____MTD Goal ____MTD Actual ____MTD Actual ____

Today’s Goal ____Today’s Goal ____Today’s Actual ____Today’s Actual ____MTD Goal ____MTD Goal ____MTD Actual ____MTD Actual ____

Today’s Goal ____Today’s Goal ____Today’s Actual ____Today’s Actual ____MTD Goal ____MTD Goal ____MTD Actual ____MTD Actual ____

1515 1616 1717 1818 1919 2020 2121

Today’s Goal ____Today’s Goal ____Today’s Actual ____Today’s Actual ____MTD Goal ____MTD Goal ____MTD Actual ____MTD Actual ____

Today’s Goal ____Today’s Goal ____Today’s Actual ____Today’s Actual ____MTD Goal ____MTD Goal ____MTD Actual ____MTD Actual ____

Today’s Goal ____Today’s Goal ____Today’s Actual ____Today’s Actual ____MTD Goal ____MTD Goal ____MTD Actual ____MTD Actual ____

Today’s Goal ____Today’s Goal ____Today’s Actual ____Today’s Actual ____MTD Goal ____MTD Goal ____MTD Actual ____MTD Actual ____

Today’s Goal ____Today’s Goal ____Today’s Actual ____Today’s Actual ____MTD Goal ____MTD Goal ____MTD Actual ____MTD Actual ____

Today’s Goal ____Today’s Goal ____Today’s Actual ____Today’s Actual ____MTD Goal ____MTD Goal ____MTD Actual ____MTD Actual ____

Today’s Goal ____Today’s Goal ____Today’s Actual ____Today’s Actual ____MTD Goal ____MTD Goal ____MTD Actual ____MTD Actual ____

2222 2323 2424 2525 2626 2727 2828

Today’s Goal ____Today’s Goal ____Today’s Actual ____Today’s Actual ____MTD Goal ____MTD Goal ____MTD Actual ____MTD Actual ____

Today’s Goal ____Today’s Goal ____Today’s Actual ____Today’s Actual ____MTD Goal ____MTD Goal ____MTD Actual ____MTD Actual ____

Today’s Goal ____Today’s Goal ____Today’s Actual ____Today’s Actual ____MTD Goal ____MTD Goal ____MTD Actual ____MTD Actual ____

Today’s Goal ____Today’s Goal ____Today’s Actual ____Today’s Actual ____MTD Goal ____MTD Goal ____MTD Actual ____MTD Actual ____

Today’s Goal ____Today’s Goal ____Today’s Actual ____Today’s Actual ____MTD Goal ____MTD Goal ____MTD Actual ____MTD Actual ____

Today’s Goal ____Today’s Goal ____Today’s Actual ____Today’s Actual ____MTD Goal ____MTD Goal ____MTD Actual ____MTD Actual ____

Today’s Goal ____Today’s Goal ____Today’s Actual ____Today’s Actual ____MTD Goal ____MTD Goal ____MTD Actual ____MTD Actual ____

2929 3030

Today’s Goal ____Today’s Goal ____Today’s Actual ____Today’s Actual ____MTD Goal ____MTD Goal ____MTD Actual ____MTD Actual ____

Today’s Goal ____Today’s Goal ____Today’s Actual ____Today’s Actual ____MTD Goal ____MTD Goal ____MTD Actual ____MTD Actual ____

New Client Minimum Goal = 25 Goal Made = Black NumberGoal Missed = Red Number

September

Today’s Goal: 1Today’s Actual: __

MTD Goal: 5MTD Actual: __

Monday Tuesday Wednesday

Today’s Goal: 1Today’s Actual: __

MTD Goal: 6MTD Actual: __

Today’s Goal: 1Today’s Actual: __

MTD Goal: 7MTD Actual: __

9 10 11

Powering Up Personal Training!Powering Up Personal Training!

Membership Sales Minimum Goal = 25Goal Made = Black NumberGoal Missed = Red Number

September

Today’s Goal: 1Today’s Actual: 0

Month to Date Goal: 5Month to Date Actual: 5

9

Powering Up Personal Training!Powering Up Personal Training!

Powering Up Personal Training!Powering Up Personal Training!

Personal Training:

Do great personal trainers need strong salesskills and awareness?

Powering Up Personal Training!Powering Up Personal Training!

Powering Up Personal Training!Powering Up Personal Training!

Personal Training:

Referrals

Powering Up Personal Training!Powering Up Personal Training!

Powering Up Personal Training!Powering Up Personal Training!

Personal Training:

Client Continuation

Powering Up Personal Training!Powering Up Personal Training!

Powering Up Personal Training!Powering Up Personal Training!

Personal Training:

Which target group is the best for increasing personalTraining business and why:

•New Members•Current Members•Former Clients

Powering Up Personal Training!Powering Up Personal Training!

Powering Up Personal Training!Powering Up Personal Training!

Personal Training:

How to “pump up” personal training business through:

•New Members

Powering Up Personal Training!Powering Up Personal Training!

Powering Up Personal Training!Powering Up Personal Training!

Personal Training:

How to “pump up” personal training business through:

•Existing Members

Powering Up Personal Training!Powering Up Personal Training!

Powering Up Personal Training!Powering Up Personal Training!

Personal Training:

How to “pump up” personal training business through:

•Interdepartmental Synergy

Powering Up Personal Training!Powering Up Personal Training!

Powering Up Personal Training!Powering Up Personal Training!

Personal Training: ONE SIZE DOES NOT FIT ALL!

Dr. James Prochaska’s Transtheoretical Model

*Precontemplative*Contemplative*Preparation*Action*Maintenance

Powering Up Personal Training!Powering Up Personal Training!

Powering Up Personal Powering Up Personal Training!Training!

Personal Training: Cerebral Challenge!

Think of three ways the following departments could help drive personal training success!*Front Desk*Membership Sales*Group Exercise*Programming*Fitness Floor Staff*Other

Powering Up Personal Training!Powering Up Personal Training!

Powering Up Personal Training!Powering Up Personal Training!

If you and your staff team would liketo REALLY “Pump UP” your personal

training business simply contact:Geoff@GeoffHampton.com

Orwww.Twitter.com/GeoffHampton.com

Powering Up Personal Training!Powering Up Personal Training!