Presentatio n Zen Carolyn Knox, Ph.D. April 2007.

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CEO Dick Hardt built on Lessig’s presentation style.

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Presentation Zen

Carolyn Knox, Ph.D.April 2007

Lawrence Lessig

(Stanford law professor)

created a

new presentation style.

CEO Dick Hardt built on Lessig’s presentation style.

QuickTime™ and a decompressor

are needed to see this picture.

Author Seth Godin’s presentations tend to be spare, to the point, and dramatic--like this…

http://www.sethgodin.com/ideavirus/presentation/sld001.htm

QuickTime™ and aTIFF (LZW) decompressor

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QuickTime™ and aTIFF (LZW) decompressor

are needed to see this picture.

QuickTime™ and aTIFF (LZW) decompressor

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QuickTime™ and aTIFF (LZW) decompressor

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Venture capitalist and author, Guy Kawasaki, reveals good PowerPoint design in this progression…

This hard-to-read slide with irrelevant clipart…

QuickTime™ and aTIFF (Uncompressed) decompressor

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QuickTime™ and aTIFF (Uncompressed) decompressor

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…and this almost equally inelegant slide…

QuickTime™ and aTIFF (Uncompressed) decompressor

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were changed to this slide and…

QuickTime™ and aTIFF (Uncompressed) decompressor

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…to this slide (used with a good handout) and…

QuickTime™ and aTIFF (Uncompressed) decompressor

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…this slide and…

QuickTime™ and aTIFF (Uncompressed) decompressor

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…this slide.

QuickTime™ and aTIFF (Uncompressed) decompressor

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A Japanese programmer, Masayoshi Takahashi uses only HUGE TEXT in his presentations…

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…emphasizing only the most important words. This slide means, “easy to see.”

This slide means, “history.”

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Presentation zen is about being simple not simplistic:

a few words

clear, simple images

at the top,

all aligned around one line.

Each slide has a clear message.