Post on 22-Jan-2018
transcript
Pitching and Presentation Skills Training
GIZ- Qudra| KaraMax| Kurdo Jamal
Changing the world is not easy!
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A recipe with lots of ingredientsso that the end result is sweetPresentation and Pitching Skills Training :: Kurdo Jamal 3
Social entrepreneurs andsocial impact startupsPresentation and Pitching Skills Training :: Kurdo Jamal 4
Social entrepreneurs andsocial impact startupsPresentation and Pitching Skills Training :: Kurdo Jamal 5
They embark on a journey
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to transform the world for the betterPresentation and Pitching Skills Training :: Kurdo Jamal 7
to transform the world for the betterPresentation and Pitching Skills Training :: Kurdo Jamal 8
to transform the world for the betterPresentation and Pitching Skills Training :: Kurdo Jamal 9
So why are you here?
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To get the help you want to get you going on your journey!Presentation and Pitching Skills Training :: Kurdo Jamal 11
So how will you get The help you want?Presentation and Pitching Skills Training :: Kurdo Jamal 12
By presenting your ideasIn the best possible wayPresentation and Pitching Skills Training :: Kurdo Jamal 13
My story at Juniata!Presentation and Pitching Skills Training :: Kurdo Jamal 15
Objectives
• What is The Value Proposition Canvas?
• Help you present your business ideas in the a compelling way
• Recognize the mistakes that you should avoid
• Best practices that you can implement
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What is your fear?
• Write whatever it is that makes you afraid of not winning!
• 3 points!
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Developing a clear plan on how to grow my idea into something bigger • The Business Model Canvas is a one page overview that lays out both
what you do (or want to do), and how you go about doing it
• laying out the crucial activities and challenges involved with your initiative and how they relate to each other
• New programmes can use it to plan and work out how to make their offering real.
• This structure also helps to keep group discussions more focused and bring everyone onto the same page.
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What is The Value Proposition Canvas?
• Creating the value your customers want
• A simple way to understand your customers needs, and design products and services they want
What You Do
WhatYour
Customerwant
Value Created
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Who is creating and who is defining the value?
Value is created by you Value is defined by customer
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Presentation Killers
• Some ideas never see the day light, because they are conveyed poorly
• How to avoid these presentation killers?
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First Mistake: Cognitive Murder
• “revealing your entire canvas at the beginning of your presentation” Strategizer
• Most common mistake
• They either listen to you or read all the information you presented
• They get confused and distracted
• They cannot follow you
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Second Mistake: Too Much Details
• Avoid too much information and details on your presentation
• It makes your Value Proposition or your message unclear!
• It is not appropriate to include too much information on this strategic presentation
• You can put them in a separate document or an appendix and submit them separately
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Third Mistake: Too Many Ideas
• Don’t putting too many ideas in on canvas
• People get confused
• Put them in different canvases and present them separately
• This will keep the message about those ideas clear
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Fourth Mistake: Orphan Element
• When you have an element of your business model that don’t correspond to the other elements of your canvas
• This means that the mechanic of the business model don’t work
• If you are generating revenue from a customer segment, even if it is free, you should still put it in your canvas.
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Fourth Mistake: Orphan Element
• Easiest mistake to make
• You don’t want to have unfinished ideas within your business model canvas
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Fifth Mistake: Mixing the Present and the Future• You want to tell elements of your business
model that has to do with TODAY and you want to tell elements of your business that has to do with TOMORROW
• It causes our audience to have a difficult time understanding our business model
• If you want to share elements of your business model that happen current stateand future state, you must have a clear way to distinguish between them, or use two separate canvases
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Six Mistake: Talking blah blah blah!• When you are talking about irrelevant
things in your canvas
• Or when we are talking too much about details of some elements
• Why this happens?• Because people don’t ask questions• Or we get nervous• You lose track of your presentation• You fail to know what is going on next
• Things start to become unclear to your audience
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Presentation Killers Review
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One Last Mistake
• What if they ask you to send your presentation ahead of the event?
• We either send the presentation with too much graphics the way we want to present
• Or we send the presentation with too much bulletin points since we are not there to explain
• Both are mistakes!
• Put all your notes in the Notes Section of your presentation
• Or submit a separate document with your notes
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How to present your business model canvas successfully?
A KillerPresentation
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Killer Presentation
• It simply not making those mistakes
• Your business model story, or the strategy of your business is effectively communicated with your audience
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1. Research Your Audience
• You must know what they care about and what motivate them.
• What is it that they are looking for?
• From which perspective are they going to score you?
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2. Start with a Good Story
• This is the strategy that TED Talk Speakers always use
• Your opening should be very catching
• Everyone in the room should be able to relate to your story
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2. Start with a Good Story with Business Model Canvas
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Activity
• In your groups, write a story around your business model canvas
• Use photos
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3. Say your messageagain, again and again• "Tell them what you're going to tell them. Tell
them. Then tell them what you told them.“
Steps:
• Introduce the points you are going to make
• Spend the largest part of your presentation on these points
• At the end, remind the audience about the points you made
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4. Distinguish Between Assumptions and Facts• You can simply and verbally communicate
which elements of your business ideas are facts, and which ideas are assumptions
• Assumptions need to be tested and they require to collect more information about them
• This will build trust with the audience and gives more credibility to your presentation
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5. Add interesting Multi-Media Content• Building Sustainable Greenhouses in Haiti
• Business Model Canvas Explained
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6. Practice a lot!
• Would you like to stay in control?
• Do you want to avoid being nervous?
• Do you want to stay on track and don’t say blah blah blah?
• Then practice a lot
• A lot means a loooooooooooooot!
• Out loud – with gestures – presentations –and audiences
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7. Memorize
• What do you feel about someone holding note cards?
• Do they have confidence? Aren’t you distracted?
• Don’t memorize every word,
• just the main ideas
• Flow of your ideas
• examples
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8. Your Body Language
• Your Clothes
• Eye contact
• Your Body
• Your Direction
• Your Face
• Your Hands
• Your Movements
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8. Your Body Language
• 1. To get the audience to like you, make eye contact. People tend to pay more attention to and like those who look them in the eye.
• 2. To boost your confidence, open your chest and arms, and keep your back straight.
• 3. To demonstrate authority, be calm and use small, stiff gestures.
• 4. To draw the audience's attention to something, point directly at it and look at it yourself. The audience will follow your lead.
• 5. To convince the audience of something, use positive gestures —smiling, nodding, open movements, etc. — throughout the presentation.
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9. Reinforce Your Case
Have you talked to any potential customer?
Do you have any draft agreement with any company?
Have you done any market research?
Any findings that will attract them to buy your business model?
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Activity
• Each group write a story about these photos
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