Presentation for staffing prospecting event on 24 apr

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1Recruiting Solutions

Talent Solutions

©2013 LinkedIn Corporation. All Rights Reserved.

Social Recruiting – Why, When, Where?

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Introduction…

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Hong Kong - Staffing Event April 2014

Most Popular Most Endorsed

Earliest Adopter Most Connected

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Agenda

• LinkedIn snapshot – Overview of current market coverage and our physical presence in Asia

• Social Recruiting – What is it, how do I do it, why should I care?

• Customer Insight Session – A Managing Director’s perspective

• LinkedIn Data – How you can use data to better understand your business

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Connect the world’s professionals to make them more productive and

successful

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Members Worldwide

+2 newMembers Per Second

184MMonthly Unique Visitors

300M+

LinkedIn: A global pool of talent

US & Canada: 92M+

Brazil:16M+

Europe, Middle East and Africa:

74M+Asia Pacific:

50M+

Monthly uniques source:Comscore

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LinkedIn – Staffing & Search Team (Asia)

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How most recruiters think they use LinkedIn…

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How most recruiters see social media…

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Times are changing

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The Social Web

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Social networking has

changed the behavior of

online users.

Changes the way users

- Process information

- Make buying decisions

- Look for employment

People expect information to be relevant and personalised.

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Why members come to LinkedIn

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EverywhereInsights 

Identity

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Passive>80

%

277M+

Active<20

%members

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Job Boards

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Recruiters turn to LinkedIn to reach more candidates, whether active or passive

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LinkedIn Audience Hong Kong – Top Line Stats

Each month in Hong Kong – LinkedIn has more visitors at Director Level and above than all of these sites:

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Reach candidates with personalized messaging on mobile

Job you may be interested in:

Project ManagerA GREAT RECRUITMENT COMPANY

1616

AutomaticSourcing

Erica Robertson

Your ideal candidateProject Manager

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How our most successful recruitment clients are using LinkedIn…

Find and place the best talent

Your business as a leading specialist

recruiter to: Candidates Clients

& Consultants

Map your markets & generate more

leads

Market SellRecruit

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Is this picture worthy of 15,000 views???

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Results

Over 15,000 views!!! Many of which are from outside Scott’s network

63 connection requests! 4 job enquiries! 1 headhunting approach!

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What you should be doing for free…

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Identity: build personal, professional brand

Skills & Expertise

Thought Leading Updates

Summary and Experience

Your visual identity and headline

Groups &Associations

Recommendations

1. Photo2. Headline3. Updates

4. Summary

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Insights: share and learn knowledge

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Pulse Thought-leadership

Relevant, recommended news

Engaging, informative insights

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Why are followers so important?

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Followers = Supporters

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Why are followers important..?

of members are more likely to share information as a result of following a company 61%

3x more likely to apply for jobs posted by companies they follow

78% more likely to accept an approach!!!

6x more likely to view your Careers Page

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Add insights to improve your workflow and efficiency

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Outlook Integration Email Signature

Google Toolbar PlugIns & APIs

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Customer Insight – Q&A Session

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LinkedIn Recruiter

Purpose-built for Headhunters The ability to contact ANYONE on LinkedIn – not just those in your

personal network Automate LinkedIn to help map your markets, flag new candidates

and clients to you, and generate leads Free-up hours of time that you currently spend on LinkedIn, to speak

to more clients and candidates

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LinkedIn Data Insights

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Employee Profile Views

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FREE LinkedIn Data Review & Product Demonstration for your business

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