ProductRx - A Brief Introduction

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A Research Company with a Tech DNA

ion We Make Research More Useful &

Accessible

• Founded in Feb 2011, By Ravi Nistala• MBA @ Kellogg, B.Tech (CS) @ JNTU, Hyderabad• 15+ Years of Prior Work @ Aircel, Motorola, and NIIT• Expertise in Tech, Design & Research

• Key Customer Since Inception in 2011• Broad Range of Assignments in Channel Research

& Product Development• We Helped Design a Split AC Made For India, to

be launched in the Summer of 2013

Market IntelligenceS

• Expertise• Consumer insights, Retail Insights, Retail Audits, Competitive

Benchmarking, Etc.• Product Innovation, Channel Development, Retail Analytics

• Reach• Pan India Reach as Indicated in the Map• In-house Field Force Complemented by External Help• 100% In-house Data Entry & Analysis

Retail Audits. Brand Audits. Consumer Insights.

Retail ScorecardsS

A Business Intelligence Solution for Sales & Marketing Operations

Combines Sales Analytics With Market Insights to Present A Complete Picture of Business Performance

Demo @ http://scorecards.productrx.com/

s Combine Sales Analytics with Market Intelligence

s Side-by-Side Comparison of Your Retail Partners

sSay Good Bye to Excel and Pivot Tables

1. Call Out Trends, Charts, Status as Needed2. View Trends Side-By-Side.3. See Status by Location on a Map4. Run your Operations Reviews Directly from this Tool5. Visualization for data from various sources – ERP Systems,

Excel, Other Databases

Thank You!

ProductRx Consulting Pvt Ltd+919958248203 info@productrx.comhttp://www.productrx.com