Project Mercury

Alex (Sandy) Pentland

A mobile wireless testbedto understand the future

New Services

NOKIA

FOSSILMICROSOFT

OAKLEYMOTOROLA

SONY

New Devices

New Standards

EDGEWiFiWiMax

However…

A Testbed to Understand the Future

Components

MIT: CSAIL, Media Lab, Sloan, and The whole student bodyCity of CambridgeCambridge Charter SchoolVisiting Nurses Association, withMass General, Boston Medical, etc.

Application Verticals

Sensor Networks (Traffic, etc)Medical SupportEducation, grade 7-12, F-GSocial Personalization

Outputs

Viable business ecology for incumbentsFinancial model and tools for for 3d partiesUnderstanding of potential `killer apps’

MedicalMedical

GaitVelocity

Arm Swing

Stride Length

Stance Width

t

Arm SwingGait Stride

Phase Difference

DiaBetNet

Sensor Nets: Logistics

Education

SocioScopes for Learning

Social Personalization

Jerk-o-Meter

Match Maker

Entrepreneurship

Sense 6, iMetrico AdvertisingWider Reach Mobile Craigs’ ListQualia Match MakerUnited Villages Lowest-cost service

Outputs

Viable business ecology for incumbentsFinancial model and tools for for 3d partiesUnderstanding of potential `killer apps’