Project Central Park Presentation

Post on 15-Apr-2017

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Strong Brands Behind The Project

Deserve Builders & Developer Ltd. A Brief Profile

Distinct Focus on Redevelopment Projects

Landmark developments across Mumbai

& other cities

Huge Land bank and a number of

premium projects in pipeline

Key player in executing large scale

projects

DESERVE: PROFILE

OVERVIEW OF ONGOING PROJECTS

Vikhroli Lucknow

Santacruz

OVERVIEW OF ONGOING PROJECTS

Borivali

RADIUS DEVELOPERS A Brief Profile

RADIUS’ INCEPTION

RESIDENTIAL

73%

HOSPITALITY

7%

COMMERCIAL

20%

PROMOTER’S PROFILE

SANJAY CHHABRIA

MD, Radius Developers

Led The Wadhwa Group as an MD for over 20 yrs.

Sourced and developed over 45 projects

Raised equity of US$250m and debt of US$1.5b

Pioneered Grade A Office Market in Mumbai

Partnered with MMRDA on several fronts including

urban planning of BKC

RADIUS: BUSINESS OVERVIEW

4 decades of legacy

30 Mn sqft delivered

20 Mn sqft of proposed development

21 projects in the pipeline

Pan MMR presence

RADIUS DEVELOPERS The Journey

BIRTH OF RADIUS

Scale of development

International Quality & Excellence

Prominent Locations

Strong Relationships

Create value for all

Practical and ethical approach

9 Jul’

14

List of the most Marquee Clients

Radius Head Office

COMPLETION OF ONE BKC

ONE BKC

Total Development: 1.5 Mn Sq Ft

May

‘15

AT IMPERIAL HEIGHTS

LAUNCH OF THE EPITOME

THE EPITOME

Jun ‘15

Residential

7 Acres

INVESTED IN GLOBAL FOOTPRINT

Hong Kong

Singapore

Mumbai

Dubai USA

6 offices across

prominent locations

across the globe

International team of

experienced & dedicated

realty professionals UK

Jul ‘15

GLOBAL PRE-LAUNCH - PROJECT BANDRA

Residential

5 Acres

Oct ‘15

SUCCESSFUL PRE-LAUNCH

Over 3000 families expressed interest in the Project from across the globe

More than 1200 customer interactions in the pre-launch phase

Zone B Inventory 60% Sold Out

Preferred by 80% End Users

More than 2000 guests at the Maha Bhoomi Pujan

Bhoomi Pujan

Oct ‘15

SUCCESSFUL PRE-LAUNCH

SOLD

150 UNITS

Oct ‘15

PRE-LAUNCH 64

GREENS

Boutique Residences

60,000 SFT

Jan ‘16

PRE-LAUNCH

AVENUE 54

Residential

1.45 mn SFT

Santacruz

(W)

6.45 Acre

Jan ‘16

MESMERISING SEA VIEW Bhoomi Pujan

Jan ‘16

PRE-LAUNCH PROJECT

CENTRAL PARK

Residentia

l

Chembur

Apr ‘16

PRE-LAUNCH

7 HUGHES ROAD

South Mumbai

22 Apr

‘16

Residentia

l

STUNNING ARABIAN SEA VIEW

22 Apr

‘16

GLOBAL LAUNCH

PROJECT BANDRA

Bandra

(E)

8 May

‘16

Residentia

l

GLOBAL PRE-LAUNCH

PROJECT MAZGAON

Mazgaon

10 Acres

2,3 & 4 Seafront Residences

Jun ‘16

SPECTACULAR HARBOUR VIEW

Jun ‘16

PROJECT KALINA

Commercial

Built To Suit

Sep

‘16

DARIYA MAHAL

Versova Independent

Bungalow

Development

Dec

‘16

STUNNING SEA VIEW

Dec

‘16

RADIUS SNAPSHOT

Sales Volume 2.8 Mn SFT

Sales Revenue 4,500 Cr

Leased Assets 1 Mn SFT

Leased Revenue 205 Cr p.a.

Direct Team

Strength 320

Indirect Team

Strength 2600

THE MICRO-MARKET HAS BECOME THE

CITY’S NEW CONFLUENCE BECAUSE OF

THE SWIFT CONNECTIVITY

MULUND & THANE – 20

minutes via Eastern Express

Highway

MIDC, SEEPZ – 22 minutes via Eastern

Express Highway & Jogeshwari Vikhroli

Link Road

FORT – 15 minutes via

Eastern Freeway

B.K.C. – 15 minutes via Santacruz

Chembur Link Road (S.C.L.R.)

VASHI – 20 minutes via

Sion Panvel Expressway

AIRPORT – 20 minutes via Santacruz

Chembur Link Road & WEH

CHEMBUR

Location Video

MONORAIL

A 19.54 km stretch connecting Chembur

to Jacob Circle, with 18 stations, reducing

travel time by 50%

Location Video

EASTERN FREEWAY

A 16.4 km signal and toll free highway

connects Chembur to South Mumbai in

under 30 minutes and has been

operational since July 2013

CHEMBUR

Location Video

SCLR

A six lane double decker flyover of 6.45km

connects Chembur to Santacruz and

reduces travel time to less than 20

minutes

CHEMBUR

Location Video

SOCIAL LINKS

TRAIN STATIONS Govandi Station VNP & RC Marg

Fertilizer Township

Chembur Station

Chembur Monorail

BUS STATIONS Maitri Park State Transport Bus Stop

Khardev Nagar Bus Stop

Deonar BEST Bus Colony

Chembur Post Office

HOSPITALS • Oma Hospital

• Horizon Eye Hospital

• Sameer Nursing Home

• Sunny Hospital

• Parker Hospital

SCHOOLS • Our Lady of Perpetual Succour High

School

• Sevasadan Special School

• AFAC English School

• Saraswa Vidyalaya

• St Gregorious High School

PARKS Diamond Garden

Dr. H D Pal Garden

Green Fields Private Park

Sandu Udayan

CLUBS Chembur Gymkhana

Bombay Presidency Golf Club

Sindhi Society Gymkhana

Acres Club

Club Emerald

RESTAURANTS Blend & Brew

Wild Orchids

Astrix

Ivy Restaurants & Banquet

N Bar & Grill

India Bristo

Jhama Sweets

RETAIL Shoppers Stop

K-Star Mall

PROJECT AT A GLANCE

10 Acres of lush green spaces

60% Open space

≥ 100 Amenities to indulge in

200 Feet above ground level

40 Acres gated community

CHEMBUR

Location Video

PANORAMIC NORTH VIEW

CHEMBUR

Location Video

PANORAMIC SOUTH VIEW

CHEMBUR

Location Video

PANORAMIC EAST VIEW

CHEMBUR

Location Video

PANORAMIC WEST VIEW

Location Video

ARCHITECTURE Multilayered, Multifaceted

First life, then spaces, then buildings: The other way

around never works...

PRIVATE TOWNSHIPS

Larger perception of a township or gated

communities is to stay more like a city inside a city

People are opting for a township scheme so that

their apartment is set amidst green acres, with

excellent infrastructure, roads, schools, institutions

and health centers nearby ,and also an

entertainment zone along with a shopping complex

in close proximity

PRIVATE TOWNSHIPS

Our Aim is a creation of community with something

for everyone irrespective of

Gender

Age

Interest groups

A commitment to create Flexible, Mixed – Use,

Mixed- Density Development that allows future

growth and encourage innovation and progress

PRIVATE TOWNSHIPS

The residents are more than eager to avail the advantages of the city

without really confronting the traffic, pollution and congestion of city

life.

Upon entering the community, it tends to take you to a completely

different world with better Air Quality And Lush Greenery

This assists children to come in Close Proximity To Nature

A promise of a Better Lifestyle

As people get busier and have less time or energy to engage with

urban chaos, private townships are emerging as very Powerful

Alternatives Offering High Standard Of Living.

OBJECTIVES OF DESIGN

ENHANCING ENVIRONMENTAL QUALITY

Integrated parks + Open space with development creating a system of Green Infrastructure.

Environment

Quality

Multi–layered

Development Self Sufficient

Transforming

Lifestyle

CITY WITHIN A CITY

SELF SUFFICIENT

Sustaining Finite Resources For Everyday Needs

MULTI LAYERED DEVELOPMENT

Imagining Tomorrow’s Urban Scape

ENVIRONMENT QUALITY

Social Interaction Within Green Spaces

LOCATION

Dr Choitram Gidwani Road. Natraj Lawns

SHIVAJI CHOWK

Aashish theatre

E a s t e r n f r e e w a y – 1 0 0 m t r

N e a r e s t M o n o r a i l s t a t i o n – 1 . 2 k m

e a s t e r n e x p r e s s h i g h w a y – 3 . 1 k m

C h e m b u r r a i l w a y s t a t i o n – 3 . 3 k m

M u m b a i I n t e r n a t i o n a l A i r p o r t – 7 . 6 k m

LEGEND

EXISTING

ROAD

PROPOSED

ROAD

MASTER LAYOUT

MASTER LAYOUT

Total Site Area = 20 Acres

DROP OFFS

PHASE DIVISIONS

PHASE I

PHASE II

ACCESSIBILITY

PHASE I

PHASE II

C

B

A

A– Entry from Dr Choitram Gidwani Road

opp. Natraj Lawns

B– Entry from Service road (Eastern freeway)

C– Exit through service road (Eastern Freeway)

Proposed Entry & Exit

ZONING

GREEN

PLAZA–1

CENTRAL

PLAZA

GREEN

PLAZA–2

GREEN

PLAZA–3

GREEN SCAPES

10 Acres Of Greenery

CENTRAL GARDEN

PHASE

1

PHASE

1

PHASE 1 LAYOUT

T – 1

T – 2

T – 3

T – 4 T – 5

T – 6

T – 7

T – 8

IT IS NOT JUST A FLAT…IT IS A

LIFESTYLE

LIFESTYLE AMENITIES

Active Living Self Contained

Development Infrastructure Luxury Living

INFRA

INTERCONNECTIONS

24hours

Security

Medical Centre Taxi Stand Hospital

SELF CONTAINED DEVELOPMENT

PLUG INS

ATM Hypermarts Retail Stores

ACTIVE LIVING AMENITIES

INVESTED IN ITS PEOPLE

Play Zone Fitness Centre Outdoor Gym

ACTIVE LIVING AMENITIES

PERSISTANCE

Outdoor - Indoor Sports Activity

LUXURY LIFESTYLE

QUIETUDE

Luxury Spa Theatre Gourmet Dining

COMMUNITY LIVING & LUXURY LIFESTYLE

SOCIAL LEISURE

Fountain Plaza Amphitheatre

BEAUTIFUL URBAN SCAPES

PEDESTRIANIZATION

FLOOR PLANS

UNIT PLAN

1.

3.

2.

4.

5.

6.

7.

9. 10. 11.

12.

13.

8.

STUDIO (TOWERS – 6,7,8)

• FOYER – 5’5” x 8’6”

• ROOM SIZE – 11’9” x 11’6”

• BATHROOM – 5’0” X 8’0”

C.A –221 SQ.FT

1. FOYER

2. BATHROOM

3. BED

4. SOFA

5. SINK

6. COOKING HOB

7. WASHING MACHINE

8. SHOWER

9. KITCHEN PLATFORM

10. STUDY

11. WALL MOUNTED t.v.

12. WARDROBE

13. FRIDGE

STUDIO

MOOD IMAGES

UNIT PLAN

1BHK–C | TYPE–B |

TOWERS – 7,8 1.

2

.

4. 5.

3

.

1. FOYER – 5’11” X 2’7”

2. KITCHEN & DINING – 5’0” X

12’7”

3. LIVING & STUDY – 10’0” X

17’6”

4. BEDROOM – 10’0” X 10’6”

5. BATHROOM – 4’6” X 7’0” C.A –403 SQ.FT

1BHK (C) - LIVING

MOOD IMAGES

KITCHEN

MOOD IMAGES

BEDROOM

MOOD IMAGES

BATHROOM

MOOD IMAGES

Spectacular Elevation - Artist’s Impression

Luxurious Clubhouse - Artist’s impression

Artist’s impression

The iconic project will be the hallmark

of the Eastern Skyline. Given the

high growth trajectory of the market,

significant capital appreciation is

expected in the medium term

Main entrance lobby - Artist’s impression

Location Video

BUSINESS OPPORTUNITY Unearthed Treasure

CHEMBUR

Location Video

INVESTMENT POTENTIAL

CHEMBUR MICROMARKET ANALYSIS

Scarcity of developable land as large land

parcels occupied by industrial corporations,

The Mumbai Port Trust, Wetlands,

Mangroves and CRZ areas

Average Density of 20,765 people per

square kilometre in Chembur as against

30,000 in Mumbai (30% Less)

78% more open spaces

Source :

MagicBricks.com

2016 : Projected

7470

10237

15540

19915

25000

0

5000

10000

15000

20000

25000

30000

2008 2009 2010 2011 2012 2013 2014 2015 2016

335% increase over the last 8 years

All initial permissions in place

CHEMBUR

PROJECT APPROVAL STATUS

C.C. IOA MOEF

CHEMBUR

Location Video

CONSTRUCTION STATUS

Construction in Full Swing on Site

CHEMBUR

Location Video

CONSTRUCTION STATUS

Civil Work at Plinth Level

CHEMBUR

Location Video

COMPOSITION

STUDI

O 221 sqft

1BHK 380 sqft

1BHK 403 sqft

1BHK P 477 sqft

2BHK JODI 601 sqft

2BHK JODI 698 sqft

2BHK JODI 880 sqft

Carpet Area

PRE-LAUNCH PRICE

ONLY FOR FIRST 250 DEALS

CONSTRUCTION LINKED PLAN

Percentage Due Completion

2.5 lacs Booking Token

10% In 21 days

9.9% In 42 days

75% Construction Linked

5% On Possession

CHEMBUR

PRE-LAUNCH OFFERING

Pay only 5% now

Furnished Residences

with the choice of

personalization

Assured Rental for 1st

Year

on possession

Avail Parallel Funding from

reputed Financial Institutions and Banks

CHEMBUR

Location Video

PRODUCT OFFERING

CONFIG. STUDIO 1BHK 1BHK 1BHK P

CA

(in SFT) 221 380 403 477

Ticket Size

(in Lacs) 43 77 81 95

CONFIG. 2BHK

JODI

2BHK

JODI

2BHK

JODI

CA

(in SFT) 601 698 880

Ticket Size

(in Cr) 1.23 1.42 1.75

All taxes and other charges are additional

Location Video

CP INCENTIVE PLAN

CHEMBUR

Location Video

INCENTIVE PLAN

No. of Units Brokerage % Additional Brokerage % Total Brokerage %

10 2.00% 0.25% 2.25%

15 2.00% 0.50% 2.50%

20 2.00% 0.75% 2.75%

25 2.00% 1.00% 3.00%

An Opportunity To Earn Exponentially On Every Additional Deal

CHEMBUR

Location Video

ADDITIONAL INCENTIVE

At 50 Deals

You Win

a Furnished

Studio

Residence

Own Your Home at PROJECT CENTRAL PARK

CHEMBUR

Location Video

ADDITIONAL INCENTIVE

Own Your Home at PROJECT CENTRAL PARK

At 100 Deals

You Win

a Furnished

1 BHK

Residence

CHEMBUR

Location Video

ENABLERS

OPPORTUNITY DOCUMENT APPLICATION FORM LOCATION WIKI

SOURCING ENABLERS STANDEES

360 DEGREE AGGRESSIVE MARKETING CAMPAIGN

News

Paper Ads

Outdoor /

Hoardings

Radio

Spots

Digital

Marketing

Exhibition

s

Events

PROJECT AT A GLANCE

*Approximate

**First habitable floor of the tower located at the highest contour

10 Acres of lush green spaces

60% Open space

≥ 100 Amenities to indulge in

200 Feet above ground level**

40 Acres gated* community

THANK YOU