Promet.manila2011.selling drupal

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Drupal Camp Manila 2011 Presentation by Andrew Kucharski - Selling Drupal to a Large Organization

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Selling Drupal to the Enterprisewww.prometsource.com

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About Promet Source

Build websites – we built using open source tools on LAMP stack, specializing in Drupal development www.prometsource.com

Drupal Websites for Associations – FREE websites?? Maybe. Ask me. www.isupportdigital.com

Managed hosting in our Chicago Data centerHistory

Founded in 2003 WHQ in Chicago, but mostly virtual

Customers

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Who is this guy?

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Selling Drupal to a large Organization

Overcoming FUDExplaining Advantages of Open Source vs.

Proprietary CodeDrupal vs. Other CMSWhy Drupal ?Obtaining Credibility with a large organization as a

Drupal Vendor

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FUD – Fear, Uncertainty and Doubt

Open Source is BuggyDrupal is not secureNo control over new featuresYou can’t trust those Drupal programmers,

they’re hippies!

Fear, uncertainty and doubt (FUD) is a tactic used in sales, marketing, public relations,[1][2] politics and propaganda. FUD is generally a strategic attempt to influence public perception by disseminating negative and dubious/false information designed to undermine the credibility of their beliefs.

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Drupal vs. The World

Use CasesAwardsFramework

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Drupal – big three

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Who Uses Drupal?

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Why Drupal? – Flexible Content

Flexible contentDefine custom fields that can be used across content types, users, comments, terms and other entities. Store the data for these fields in SQL, NoSQL, or use remote storage

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Why Drupal? Better Theming

Flexible contentDefine custom fields that can be used across content types, users, comments, terms and other entities. Store the data for these fields in SQL, NoSQL, or use remote storage.Better theming

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Why Drupal

AccessibleAdministration screens are now far more accessible. Many front-end improvements make it easier for you to build highly accessible websites.

Images and filesAdding images to content is now built in. Generate different versions for thumbnails, previews and other image styles. Private file handling can now be used alongside public files.

Automated code testingA new automated testing framework with over 30,000 built-in tests allows forcontinuous integration testing of all Drupal core patches and contributed modules.

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Why Drupal?

Improved database supportA new database layer provides out-of-the-box support for SQLite,

MySQL/MariaDB, and PostgreSQL. Install contributed modules to use MS SQL Server,Oracle, and more.

Better distribution supportUse installation profiles to distribute your custom Drupal product. A new

API and exportable configurations let you capture more settings in code.

ExtendThanks to a great community effort, over 800 modules are available or

under active development for Drupal 7, including Views, Pathauto, andWYSIWYG, with more on the way every day.

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Architecture

Apache or IIS, Unix / Linux / BSD / Solaris / Windows / Mac OS X support - Drupal was designed from the start to be multi-platform. Not only can you use it with either Apache or Microsoft IIS but also Drupal runs on Linux, BSD, Solaris, Windows, and Mac OS X platforms

Database independence - Drupal is built on top of a database layer that enables you to use Drupal with MySQL and PostgreSQL. Other SQL databases can be supported

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What is Drupal?

Drupal is a free software package that allows an individual or a community of users to easily publish, manage and organize a wide variety of content on a website. Tens of thousands of people and organizations are using Drupal to power scores of different web sites, including

Community web portals Discussion sites Corporate web sites Intranet applications Personal web sites or blogs Aficionado sites E-commerce applications Resource directories Social Networking sites

The built-in functionality, combined with dozens of freely available add-on modules, will enable features such as:

Electronic commerce Blogs Collaborative authoring environments Forums Peer-to-peer networking Newsletters Podcasting Picture galleries File uploads and downloads

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Current State

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Resource problem?

Big Organization Headaches

Different teamsDifferent needsDfferent resourcesMore cost

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TA DA! Drupal

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Drupal Distributions

Install ProfilesOpen PublishDrupal Commons

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Can you sell to the big organization?

YES! They Need you!BUTHave good referencesHave legal protection and a good contractBeware of hidden costsCommunicate and Deliver

ANDY@PROMETSOURCE.COM

Blog: www.linuxsysadminblog.com

Site: www.prometsource.com

Questions ?