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PTT - Pushing Technology into Tourism, meetUp @ Google Tel-Aviv 1/9/2013
Dr. Ben Nachman
Issues to be discoursed: • Vision + KISSES
• Tourism (edges), eco-system
• Technologies – ”to use or not to
use”
• Innovation, Creativity and the CIA
• Problutions
• From efficiency to breakthrough
• Ideas Generators.
(c) Dr. Ben Nachman 2013
(c) Dr. Ben Nachman 2013
Israel as a Global Technology @Tourism
HUB
The Vision:
KISS Keep
it Simple
& Smart
KISS S Keep
it Simple, Smart
&
Speedy (c) Dr. Ben Nachman 2013
KISSS S Keep
It Simple, Smart, Speedy,
&
Structured
KISSSS S Keep
It Simple, Smart, Speedy,
Structured &
Sociable (c) Dr. Ben Nachman 2013
Interfaces Problems
Ideas
Surprising
Storming
(c) Dr. Ben Nachman 2013
Issues to be discoursed: • Vision + KISSES
• Tourism (edges), eco-system
• Technologies – ”to use or not to
use”
• Innovation, Creativity and the CIA
• Problutions
• From efficiency to breakthrough
• Ideas Generators.
(c) Dr. Ben Nachman 2013
(c) Dr. Ben Nachman 2013
LAST CALL FOR ALL PASSENGERS
(c) Dr. Ben Nachman 2013
Hurry Enthusiasm Excitement Good Mood Tense Fear
The feelings territory
The tourism Eco-system
(c) Dr. Ben Nachman 2013
(c) Dr. Ben Nachman 2013
Tourism Innovation >>> Eco-System
Tourism
(c) Dr. Ben Nachman 2013
Tourism Innovation >>> Eco-System
Tourism
IMAGING
GAMING
GAMBLING NAVIGATION
SHOPPING FOOD
Issues to be discoursed: • Vision + KISSES
• Tourism (edges), eco-system
• Technologies – ”to use or not
to use”
• Innovation, Creativity and the CIA
• Problutions
• From efficiency to breakthrough
• Ideas Generators.
(c) Dr. Ben Nachman 2013
Examples of technologies
(c) Dr. Ben Nachman 2013
(c) Dr. Ben Nachman 2013
(c) Dr. Ben Nachman 2013
(c) Dr. Ben Nachman 2013
(c) Dr. Ben Nachman 2013
(c) Dr. Ben Nachman 2013
(c) Dr. Ben Nachman 2013
Galaxy Gear
Analyze. Paralyze…
Analyze Synthesize Mobilize !
(c) Dr. Ben Nachman 2013
Issues to be discoursed: • Vision + KISSES
• Tourism (edges), eco-system
• Technologies – ”to use or not to
use”
• Innovation, Creativity and the
CIA
• Problutions
• From efficiency to breakthrough
• Ideas Generators.
(c) Dr. Ben Nachman 2013
(c) Dr. Ben Nachman 2013
• Ideas
• Focused
• New Combinations
Creativity
(c) Dr. Ben Nachman 2013
(c) Dr. Ben Nachman 2013
• NEW
• Creating value
• Implemented
Innovation
(c) Dr. Ben Nachman 2013
(c) Dr. Ben Nachman 2013
•Commercialization
• Incubation
•Acceleration
CIA
Issues to be discoursed: • Vision + KISSES
• Tourism (edges), eco-system
• Technologies – ”to use or not to
use”
• Innovation, Creativity and the CIA
• Problutions
• From efficiency to breakthrough
• Ideas Generators.
(c) Dr. Ben Nachman 2013
(c) Dr. Ben Nachman 2013
The problem As an opportunity
QC Questions &
Curiosity (c) Dr. Ben Nachman 2013
Problem + Solutions
(c) Dr. Ben Nachman 2013
SOS Systematic
Opportunities Search
Issues to be discoursed: • Kisses
• Tourism (edges), eco-system
• Technologies – ”to use or not to
use”
• Innovation, Creativity and the CIA
• Problutions
• From efficiency to breakthrough
• Ideas Generators.
(c) Dr. Ben Nachman 2013
נכון לעשות - Efficiency Effectiveness – לעשות את הנכוןנכון-להכחיד את הלא – Eliminating Waste Better Value – לשדרג את הנכון
Best of the Best – לבחור בנכון ביותר Innovation – לחדש נכון
נכון' פרוץ דרך'ל – Breakthrough
(c) Dr. Ben Nachman 2013
Issues to be discoursed: • Kisses
• Tourism (edges), eco-system
• Technologies – ”to use or not to
use”
• Innovation, Creativity and the CIA
• Problutions
• From efficiency to breakthrough
• Ideas Generators.
(c) Dr. Ben Nachman 2013
© Dr. Ben Nachman, 2013
+972-544-9363-44
ben4innovation@gmail.com
Thanks 4 joining our
flight
Dr. Ben Nachman
President, SWOT – Innovation & Strategy.
Israel.