Rackspace 1 2624 mixing digital_1_aw1 rackspace (1)

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MIXING DIGITAL 25 SEPT 2014 1

MIXINGDIGITAL

2RACKSPACE® HOSTING | WWW.RACKSPACE.COM

MIXING DIGITAL 25 SEPT 2014

INTRODUCING

MIKE BAINBRIDGE

RACKSPACE SOLUTIONS ARCHITECT

THE TOPIC FOR TODAY

Today’s consumers expect relevant, personalised, and consistent experiences across multiple touchpoints with your brand, prior to making purchase decisions.

However, many marketing organisations cobble together their online platforms with point solutions from multiple vendors, disconnected tools, and poor infrastructure, resulting in an inconsistent experience for customers.

By working hand-in-hand with leading software platforms and system integrators, Rackspace Digital offers experience, expertise and an open, hybrid platform to help businesses seamlessly engage their customers, to ultimately create an outstanding end user experience.

MY SUMMARY FOR THE TOPIC FOR TODAY

Understanding e-commerce and what hosting platforms need to deliver for customers

How a hosting provider can deliver an excellent customer outcome

What we do at Rackspace Digital and how the e-commerce practise works

Example: How we focus on the Magento platform

TAKEAWAYS How to get what you want from a hosting company

What value an infrastructure provider can add

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SUCCESS IS GETTING WHAT YOU WANT.

HAPPINESSIS WANTING WHAT YOU GET.

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HAPPYCUSTOMER

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NEW CUSTOMERS

5XMORE

EXPENSIVE

THANEXISTING

CUSTOMERS

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SITEPERFORMANCE

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WEBSITE DESIGN & FEATURES

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ENGAGEMENT THROUGH

MARKETING

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FINDINGNEW

CUSTOMERS

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SEOMAGIC

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CONVERSION OPTIMISATION IS IMPROVED BY PERFORMANCE

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THIS IS WHERE A HOSTING COMPANY CAN

DELIVER

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HOSTING IS BORING

WHEN DONE CORRECTLY YOU SHOULDN’T KNOW IT’S THERE

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FROM THIS…

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TOTHIS.

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SPEED.UPTIME.BACKUP.

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A GREAT SOLUTION

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ASSESS THE RISKS

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HAVE A GREAT SUPPORT

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CUSTOMER ENGAGEMENT IS

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LOADTESTING

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UPGRADE?

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WHAT WE DO AT RACKSPACE

SELECTING EXPERTS

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ACTIVELY PARTICIPATE IN

THE COMMUNITY

THANKYOU

MIXING DIGITAL25 SEPT 2014

Rackspace 1 2624 mixing digital_1_aw1 rackspace (1)

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