Selling Your Workwww.rosalinddavis.co.uk

ArtistLecturerWriterGallery FounderDesigner • Exhibit and sell with Long and

Ryle Gallery as well as with independent curators, galleries project spaces and open studios.

• Graduate from Chelsea and the RCA

Before Your Show

• Create a database of potential buyers, collectors, shops, design studios through research

• Invite them to your show • Have an online presence-

be available • Have a professional email

Pricing • Have a price• Who is your audience?• Research your market• Be realistic • Be prepared- order forms,

wholesale and retail prices• Think about commerciality• Clear contracts• Be consistent

Different Markets

• Design Freelance or contractual • Fashion / Products:Usually sale or returnMark up 200% rrp min on wholesale prices• Art:Commercial Galleries take 50% Public galleries/collectives may take less• Photography and IllustrationCommission on story or sale of a story

Collectors

• Interested in your background, past successes, press

• Interested in your future and potential

During Your Show

Techniques

• Be present• Be friendly• Be prepared &

organised• Be professional • Don’t rush into

contracts

After your show

• Get any interested parties to leave their details- follow up

• Be personable• Start creating a

mailing list and database

• Keep in touch: press releases, newsletters, shows

Invoice • Name • Address and phone number• Delivery Note and Invoice• Date of Invoice: February 23, 2010• Reference number: 10070216

• To: Central Invoicing Team. PO Box 48898 London WC1 8WN• Invoice for freelance project co-ordination and artist’s workshop delivery for

the Race for Ideas Project, Spring 2010: • £****• Total due: £****• BACS code information here or please make cheques payable to• Miss R N L Davis • Signed: • R Davis Authorised by employer

Register Self Employed

• www.hmrc.gov.uk

• Keep clear records for outgoings and incomings

• Keep receipts- an envelope per month

• Keep invoices

• You can do self assessment online or ask your tax office to help you

Resources

• www.a-n.co.uk

• www.artquest.org.uk

• www.designnation.co.uk

• www.craftscouncil.org.uk

• www.artscouncil.org.uk

• www.graphicartistsguild.org

• www.photoguild.co.uk