INTRODUCTION WHAT IS RURAL ENTREPRENEURSHIP TYPES OF RURAL ENTREPRENUERSHIP NEED FOR RURAL ENTREPRENUERSHIP BASIC PRINICIPLES EFFECT OF GLOBALISATION TYPES OF RISK OPPORTUNITIES CHALLENCES RECOMMONDATIONS TO BOOST UP ADVANTAGES SUCCESSFUL RURAL ENTREPRENUERS

• India lives in villages and it’s true spirits lives in rural areas-Mahatma Gandhi

• In favor of heavy and large industries.

• Crying need of India is production by masses through rural entrepreneurship

WHAT IS RURAL ENTREPRENEURSHIP?

Rural entrepreneurship is that entrepreneurship which ensuresvalue addition to rural resources in rural areas engaging largely rural human resources.

• Employment generation• Income generation• Rural development• Build up village republics

• Optimum utilization of local resources in an entrepreneurial venture by rural population - Better distributions of the farm produce results in the rural prosperity.

• Entrepreneurial occupation rural population to reduce discrimination and providing alternative occupations as against the rural migration.

• To activate such system to provide basic '6 m'-manpower, money , material, machinery, management and market to the rural population.

• Productivity and efficiency effect

• Economic growth effect

• Technological effect

• Distributional Effect

• Transformational and insecurity effect

• Policy

• Crashed Scheme for Rural Development • Food for Work Program • National Rural Employment Program • Regional Rural Development Centers • Bank of Technology • Rural Innovation Funding • Social Rural Entrepreneurship.

• Family Challenges• Social Challenges• Technological Challenges• Financial Challenges• Policy Challenges• Growth of Mall Culture • Poor Assistance • Power Failure • Lack of Technical know how • Capacity Utilization • Infrastructure Sickness

• Modernization of rural industrial sector and up gradation of rural skills

• Supply of raw materials at reasonable rate

• Specific action to link the production centers to market in the urban areas

• Training in government schemes

• Training institutions need to be strengthened

• Eliminate middle men in marketing business

• Small and cottage industries can be started with low capital investment

• The rural industries take an advantage of local resources-local raw materials,skill,experience

• Catering to the local demand thereby avoiding transaction cost

• Rural enterprise create jobs in the rural areas of developing countries