Sanna Marttila: Open Archives - Opportunities and challenges

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Open Archives

Sanna Marttila Aalto Media Factory, May 26 2014

Opportunities and challenges  

Sanna Marttila Aalto University, School of Arts, Design and Architecture - Media Lab @sannamarttila

OKFN  LOCAL:  Finland  

h0p://medialab.aalto.fi/  

h0p://arki.mlog.taik.fi/  

Photo by dullhunk CC by-nc-sa license

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What  do  we  mean  when  we  talk  about  open    content,  data,  culture,  archive?  Levels  of  openness  and  par:cipa:on  

By  ALA  TechSource  CC  BY-­‐SA    

CC  BY-­‐NC  2.0  by  aIab  in  Flickr  

By  RichardHare,  CC-­‐BY-­‐NC-­‐SA  

 Some  rights  reserved  CC  BY-­‐NC-­‐SA  by  footage  in  Flickr    

 Some  rights  reserved  CC  BY-­‐NC-­‐SA  by  Hindrik  S    

Photo  by  thebigdurian  /  taken  on  April  23,  2009  /  CC  by-­‐nc-­‐sa  license      

Some rights reserved CC BY-NC-SA by Dave McLean in Flickr  

 Some rights reserved by ~Brenda-Starr~

Openness  

ParRcipaRon  

SOURCE:  h0p://p2pfoundaRon.net/File:4_types_of_co-­‐creaRon.png  

Exclusion  

Rivalry  

Low     High  

Easy  

Difficult  

Public Goods Common-Pool Resources

Private Goods Club Goods

Types  of  Goods.  Adapted  from  Ostrom  &  Ostrom;  Hess  &  Ostrom  2007;  Hess  2010    

Public  Domain  content?  

Open  content?  

Shared  content?  

Common  goods?  

What is open data/content?

CC  logo  by  claudioruiz,  in  Flickr  

CC logo by claudioruiz, in Flickr

Source: http://opendefinition.org    

A piece of data or content is open if anyone is free to use, reuse, and redistribute it — subject only, at most, to the requirement to attribute and/or share-alike.

CC logo by claudioruiz, in Flickr More detailed definition, see http://opendefinition.org    

1)  Legally reusable - Licensed, and no legal restrictions

2) Techically reusable - Data has been published in machine

redable format and using open standars  

3) Freely reusable, no charges or fee  

4) No discrimination against persons or groups, or against fields of endeavor  

Screen  shot:  h0p://5stardata.info/  

Partial screen shot: http://5stardata.info/

What is open participation?

CC BY by vancouverfilmschool in Flickr

re-view re-think re-mix Le

vel o

f ope

nnes

s

Level of participation

Interpretation Appropriation Innovation

re-view re-think re-mix Le

vel o

f ope

nnes

s

Level of participation

Access to collections and catalogues

Derivative works e.g. Remixes and

mashups

Sharing and enriching the content

New adaptations and approriations e.g. collections and links

New Services and applications

Interpretation Appropriation Innovation

Some strategies to provide open access and support creative re-use

COPYRIGHT      all  rights  reserved  

CREATIVE  COMMONS    some  rights  reserved  

PUBLIC  DOMAIN      rights  waived  or  expired  

Some  rights  reserved  CC-­‐BY-­‐NC-­‐SA  by  Eva  the  Weaver    

Challenges to open culture data

Image by Images_of_Money CC BY license

Some  rights  reserved  CC-­‐BY  by  Horia  Varlan    

Risks  of  open  data.    Image  by  JAM/Europeana.  CC-­‐BY  license  in    The  Problem  of  the  Yellow  Milkmaid.  A  Business  Model  PerspecRve  on  Open  Metadata  

CC  BY-­‐SA  AvoinGLAM  in  Flickr  

Challeges for open cultural organization

Technology -  Lack of experience and skills in the organization -  Digital tools, platforms and services are outsourced Copyrights -  Organizations do not hold the rights to their holdings -  Rights clearance process is too time consuming and too

expensive Organizations practices and processes’ -  Need for good case studies and arguments – why open? -  The change of own role in the organizations -  What are the main tasks of the organization? To be open?

Why open data? Benefits for organizations?

1.  Organization gets more visibility and brand value 2.  To meet public mission and objectives

3.  New opportunities for online collections

4.  Empowering participation and civic action. (e.g. crowdsourcing

the enrichment of meta data)

5.  Knowledge and cultural resource for various groups and publics (e.g. neighbourhoods, practitioners, companies)

6.  New knowledge, novel applications and services

Two case examples: Rijksmuseum and Europeana

h0p://www.rijksmuseum.nl/api  

Rijksmuseum In the late 2011 Rijksmuseum launched an API with over 111 000 meta data records and images under Creative Commons Attribution license (CC BY). (later changed to CC 0) •  Hudreds developers registered for the API key •  over 20 applications

h0p://weblab.ab-­‐c.nl/rijksmuseum  AB-­‐C  Media  /    

h0ps://www.rijksmuseum.nl/en/rijksstudio  

h0ps://www.rijksmuseum.nl/nl/collecRe/SK-­‐A-­‐2344  

h0ps://www.rijksmuseum.nl/en/api  

h0p://europeana.eu/  

h0p://pinterest.com/europeana/  

h0p://muse-­‐opensource.org/  

h0p://historiana.eu/  

h0p://vangoyourself.com/  

CC B

Y-N

C-SA

 

Photos:  Remix  Helsinki  CC  BY-­‐NC-­‐SA  3.0  

Hands-on workshop with young adults

Photos:  Remix  Helsinki  CC  BY-­‐NC-­‐SA  3.0  

Collaborating in actual context

and use

Is  it  legal  to  reuse  these  videos,  or  link  them  to  my  Facebook  page?  

How  can  I  edit  the  text?    

It  would  be  nice  to  be  able  to  re-­‐

edit  the  comments.  

What  keywords  I  should  use  to  find  relevant  content?  

CC B

Y-N

C-SA

 

Photos:  Remix  Helsinki  CC  BY-­‐NC-­‐SA  3.0  

h0p://kdk.fi/europeana/  

Photos  by  AvoinGLAM  CC  BY  

Provide audiovisual content and contextual, descriptive metadata to support creative re-use

Examples of open archives

CC BY-NC-ND 2.0 by future15pic in Flickr

h0ps://www.finna.fi/  

h0p://euscreen.eu/  

h0p://www.europeana.eu/portal/  

h0p://www.abc.net.au/archives/openarchives.htm  

Open public broadcasting corporation

h0p://archive.org/details/911  

Collaborative documentaly and media collection

h0p://www.18daysinegypt.com/  

h0p://code.chirls.com/bu0ercamp/  

Collaborative documentaly and media collection

Platform for collaborative creation

h0p://www.sandystoryline.com),    

h0p://metavid.org/w/index.php  

Civic participation – navigating video

h0p://www.digitalvaults.org/  

Navigation and contextualization of large collections

h0p://www.rebelliouspixels.com/semanRcremix/  

Combining video to other media and data sources

h0p://datajournalism.stanford.edu/index.html  

Dynamic storytelling

h0p://www.historypin.com/  

HISTORY  PIN  SLIDES  

h0p://www.europeana1989.eu/  

Some strategies and insights on opening collections and archives

CC  BY-­‐SA  by  DRs  Kulturarvsprojekt  in  Flickr  

 Some rights reserved by ~Brenda-Starr~

CC  BY-­‐SA  by  DRs  Kulturarvsprojekt  in  Flickr  

Some  rights  reserved  CC-­‐BY  by  Horia  Varlan    

OPEN and TRANSPARENT ORGANIZATION

OPEN *meaningful* ACCESS

OPEN LICENSES (CC) OPEN DESIGN & PRODUCTION

h0p://www.sitasingstheblues.com/  

h0p://creaRve-­‐commons.deviantart.com/  gallery/26171826  

h0p://www.instructables.com/  

h0p://en.cosmonautexperience.com/  

SHARING EXPERIENCE (marketing)

SHARING KNOWLEDGE

SHARING CONTENT SHARING PRODUCTION

Form partnerships with other institutions and stakeholders

Be open in various levels: data, content, standars/formats, technology, organization, participation… open for dialogue!

Start small and with a limited collection

Use standard license frameworks and make use of available open source tools and services

Be visible on multiple platforms and services (e.g. Wikimedia and Flickr Commons)

Photos  by  KaR  Hyyppä  CC  BY-­‐NC-­‐SA  3.0  

CC B

Y-N

C-SA

3.0  

Photo by Remix Helsinki, CC BY-SA-NC

Thank you! sanna.marttila@aalto.fi #sannamarttila

h0ps://creaRvecommons.org/licenses/by-­‐sa/4.0/