TriVita School of Business Presents:

The Power of the 25 Customer Model

Live BroadcastTuesday, October 4, 2011, North America

Start: 5:00pm Pacific US / 8:00pm Eastern USDuration: Approx. 45 Minutes

Free internet audio available through your computer speakers or headset.

Part 4. Co-Op Media Overview

TollPhoneAudio

United States: +1 (516)453-0014Canada: +1 (778)783-0791Australia: +61 (0) 2 8014 9491New Zealand: +64 (0) 4 974 7248

Ted HernandezAffiliate Member

Marketing Director

Corporate Presenters

Terry NewsomeInternational

Sales Director

Best Practices Presenter

Mitch Lover

Presidential Director

Corporate Updates

Corporate Updates

Corporate Updates

25 Customer Webinar Series

Corporate Updates

Replay Webinar View Slides Q & A Responses

Terry NewsomeInternational Sales Director

Corporate Updates• Moving and/or Proselytizing (Cross-Recruiting) Members and AMs/ITBO

– Members and AMs/ITBOs may not be moved for any reason. It is prohibited for an AM/ITBO to solicit, recruit or request that a Member or AM/ITBO be moved regardless of the reason.

• Policy for Moving Personally-Enrolled, Recruited or Sponsored Members and AMs/ITBOs– Personally-enrolled new Members and AMs/ITBOs placed on your first tier

may be moved by you one time. This one-time move must occur during the balance of the month of their enrollment, or the next full calendar month. You may remain as the enroller or you may elect to give the enrollment to the person with whom you placed them.

• Co-Operative Advertising Program Policy for Moving Co-Op Advertising Media Contacts– Media Contacts acquired through TriVita’s Co-Op Advertising Program are not

classified as your “Personally-Enrolled” Members and cannot be moved, even when upgraded to an AM/ITBO. Once a media contact is placed and lineage is established, movement of said media contact is prohibited.

September 30, 2011Highest Sales Day!

TriVita Historical Sales Month

TriVita Historical Sales Month

September 24-30, 2011Highest Sales Week!

TriVita Historical Sales Month

September, 2011Highest Sales MONTH!

Ted HernandezAffiliate Member Marketing Director

Poll Question #1North American Affiliates.

Have you made a Co-op media reservation in the past year?

A. Yes

B. No

Poll Question #2North American Affiliates.

If you have not make a Co-op reservation in the past year, tell us why.A. Cost

B. I am not building through media

C. Don’t understand the program

D. Was not aware of the Co-op program

Webinar Series:

The Power of the25 Customer Model

Acquiring 25 Customers

• TriVita has two ways to acquire customers:

1. Personal Referrals (Parts 1-3)

2. Co-Op Media

Acquiring 25 Customers

• TriVita has two ways to acquire customers:

1. Personal Referrals

2. Co-Op MediaFOCUS

Poll Question #3What country are you joining us from today?A. United States

B. Canada

C. Australia

D. New Zealand

E. Other

Webinar Content is Country-Specific

Part 4Co-Op Media Overview

Terry NewsomeInternational Sales Director

Co-Op Media Overview

Co-Op Advertising Program Overview• Option for AMs to expand their customer base

and contacts

• Allows AMs to acquire contacts through TriVita’s media efforts

• Contact rate based on current advertising rates

• Compensation paid on contacts’ product purchases through the Compensation Plan

Co-Op Advertising Success• Predictable results on a small scale

• Co-Op goes beyond personal warm markets

• TriVita back-end marketing

• Affiliate Member follow-up

• Business Value

– Personal purchases made by media contact

– Media contact’s referrals

• Asset Value

Co-Op Media Time Line

To Learn More about Co-Op Media

Ted HernandezAffiliate Member Marketing Director

It’s easy to qualify to participate in the

Co-Op Reservation System

Co-Op Reservation QuestionnaireFor First-Time Reservations

• Protects everyone with a consistent & accurate description of the program

• Participants demonstrate program understanding and agree to terms and conditions

• Encourages participants to follow-up

• Allows TriVita to contact participants for complete program understanding

• AMS Department contacts participants

• Don’t disqualify participants by taking the questionnaire for them

Back Office Demo

Poll Question #4North American Affiliates.

What percentage of your business volume comes from media contacts?A. 0%

B. 1-25%

C. 26-50%

D. 51-75%

E. More than 75%

Terry NewsomeInternational Sales Director

Mitch LoverPresidential Director

BEST PRACTICES

Mitch LoverPresidential Director

Best Practices

• Co-operative Marketing Model is Time-Tested

– Purchased Millions in B-12 & Nopalea Co-Op since 2002

• Unique in the Industry

– Key point of differentiation

– Icebreaker: Fear of Loss- Appeals to traditional Business people

• Perfect for building in addition to Referral Marketing

– Traditional Networking Background

– Co-op Media accelerates growth

Mitch LoverPresidential Director

Best Practices• Levels the Playing Field

– Anyone can do it!

– 18 year old daughter Sydney to grandmother Alveda B.

• Best Practices for Co-Op Structuring

– Use as a motivator or to recognition

• Stimulate business and motivate Affiliates

– Enroller/Placement Strategy

• Best Practices for Team Building

Ted HernandezAffiliate Member Marketing Director

Let’s give away some prizes!Submit your response in the ‘Question for Staff’ window

Type your questionPress the SEND button

“How do you use Co-Op Media to complement the building of your TriVita business?”

Gift to Selected RespondentsAttivo Sport Duffel

Next Week’s Webinar:Co-Op Media – How to Present

Best Practices Presenter

Tony KentPresidential Director

Thank you for Attending!

Terry Newsome Ted Hernandez Mitch Lover