Self-Stick, Dry Erase Products

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Troy School & Office Products * 421 S. Union Street Troy, Ohio 45373 * Toll Free 1-800-561-7981 * www.troydryerase.com 1

Self-Stick, Dry Erase Products from

Alternate Cover Page

Welcome & Introductions

Agenda1. Tell the Story

2. Market Growth

3. Product Concept

4. Easel Pad

5. Sheet Products

6. Roll Products

7. Sales Promotion

8. Website

9. POP & Merchandising

10. Catalog Information

11. Topic Review

12. Q&A Lunch Discussion

13. Competitive Information

14. Market & Product Driver Issues

15. Planning Issues

16. Final Q & A

17. Wrap-up issues

Section 1Since page counts & content are in flux I have put these Section Markers in the presentation to aid in my identification of section breaks. They can be

taken out of final.

Also you will see temporary Page Numbers at the top of sheets to correspond with the outline.

Traditional Dry-Erase Products

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New Dry-Erase Technology has led to:

• Dry-erase surface products are usually identified with large hardware style boards or other display style products.

• They’re found in many locations like offices, schools, homes, restaurants, hotel conference rooms etc.

• Dry-erase “boards” tend to be costly, lack portability and are not considered a consumable product.

New Dry-Erase Technology has led to:

• Ability to put a high quality, low cost dry-erase coating on several portable substrates.

• Refined coating techniques have enabled several new product types to be developed.

• Products that are very different from the traditional dry-erase surface products found today.

New Dry-Erase Technology

• These developments will lead to a variety of new ways we look at dry-erase imaging methods in the future.

• Creation of category of “consumable” dry-erase imaging products.

• These products are inexpensive, extremely portable, reusable, disposable and require no special installation or assembly requirements.

Self-Stick, Dry Erase Products

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