Should I Promote Directly? or Indirectly?

Post on 29-Jan-2015

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Should I Promote Directly? or Indirectly? What are the Pros and Cons of Promoting any offer directly or creating your own opt-in page? This is training for MTTB members but applies to any promotion you are offering. If you are interested in My Top Tier Business, come and join us! http://op.raenalynn.com/my-top-tier-business/

transcript

Should I promote directly? Or create my own funnel?

For MOBE or any other promotion

Let Me introduce myself..Who Am I?Mother of 2 Wonderful DaughtersGraduate of Cal Poly, San Luis Obispo, CAMOBE Traffic CoachLicensee for Matt Lloyd My Online Business Empire, Platinum Prosperity Trip Partner Program MemberFacebook Mastery Summit Unstoppable Entrepreneur and MillionaireThe Ultimate Game of Life30 Plus Internet Marketing Groups

I’ll cover 2 topics in this Webinar:1 Should I promote directly? Or

create my own capture page? (Indirectly)

2 Basic tracking and why it is essential to the success of your business.The intention of this webinar is not to cover technical details of

building squeeze pages, follow up, or learning how to us an autoresponder. There are many resources and useful tools that can be used to help you.

Should I promote directly?...

Or create my own capture page?

You can choose which way works best for you. Overall, your main goal in MOBE or any other program you are promoting is to drive traffic to a sales funnel. Of course you want it to be a high converting funnel. MOBE funnels are high converting with excellent follow up and a phone sales team which closes sales for you. With MTTB you want to get as many leads as possible into the MTTB funnel to earn Top Tier Commissions for those who are positioned, whether you go direct or indirect.

Pros of promoting directly:1) Great for beginners2) The system is done for you.3) The follow up is done for you4) Easy to track-Ability to track is

already in the system so there is no need for extra tracking software.

Cons of promoting directly1) You can’t promote to your leads2) You can’t customize your landing

page.3) Leads that do not opt-in at all will

be lost for both funnels.4) You can’t attach advanced tracking

codes to the capture pages.

Pros for creating your own funnel1) The main thing essential to your business is to BUILD

YOUR LIST. You can build your list by collecting them in your autoresponder.

2) You can establish your own brand3) You can build a relationship with your list.4) You can promote other offers to them.5) You can customize your own landing pages.6) If they don’t sign up for MTTB, you have the opportunity

to promote your offer to them many times. 7) You can create Pre-Sell landing pages.8) Many solo providers will not send to duplicated opt-in

pages.

Cons for creating your own funnel

1) You need your own autoresponder2) You have to do your own follow up3) You need a way to track your links so you

must have invest in tracking software.

It all starts with Mobeoffice.com

Your affiliate links are found in your back office under Partners:

http://www.myonlinebusinessempire.com/go/username/df14e773 or 121cf866

MTTB Opt-In Page

Original Opt-In Page

Intermediate Opt-In Page

Survey StyleOpt-In Page

If you create your own Opt-In page, you have more control of what it looks like and you have the ability re-direct to where you want and you can track advanced actions.

http://www.myonlinebusinessempire.com/go/successtrip/e2e6e107

MTTB Alternate Opt-In Page

http://www.myonlinebusinessempire.com/go/username/9d218fbb

MTTB Video Sales Letter

http://www.myonlinebusinessempire.com/go/username/054404be

MTTB Sales Letter

http://www.myonlinebusinessempire.com/go/username/2e8defb4

MTTB Order Form

Direct:Link MTTB Opt In Page Directed to MTTB Letter MTTB Follow Up System

InDirect:Link Your Opt In Page Your Autoresponder Redirect to MTTB Letter Page Your opportunity to market to them and brand yourself and direct them to MTTB System afterwards If they sign up at the MTTB letter page MTTB Follow up system

Sample Customized Capture Pages

If you have your own customized capture page ,you can use it for other promotion methods such as Fanpage tabs.

Follow Up EmailsBe sure to set up your follow up before you start promoting.

Reminder: Follow up emails can be found in Mobeoffice.com

Tracking BasicsCreating channels in your MOBE Stats Back Office

Tracking is the key to your success!

MOBE Stats Back Office

If you are a beginner, you can create full descriptions for channel names if needed which are for your eyes only. The code is what is shown at the end of your affiliate link.

Channels

You will need tracking software if you go indirect

What method should I use for lead generation?

Main Methods1)Solo Ads2)PPC3)Facebook PPC4)Social Media-YouTube, Twitter,

Google+5)Content Marketing6)Media Buys7)Co-Ops

Two final thoughts…

Stay away from Shiny Objects-Stay focused