SHP Online presentation

Post on 12-Apr-2017

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First for Independent News

Over 30 years of industry excellence

At the heart of the health and safety community

SHP Online

Barbour EHS

SHP Safety Talks and Quizzes

SHP 4 JobsCareer Zone

Women in Safety

SHP Products & Services

Safety & Health Expo

Health and Safety Week

Barbour Webinars

IOSH Conference

SHP Online

Keep up with latest news and legislation

Training and CPD

Progress in my career

Information resources

Networking with peers

Connecting buyers with

sellers

Celebrating health and safety

In partnership with

Mark GloverContent Manager

Roz Sanderson Digital Editor

David Wurie Sales Executive

Charles Oakley Sales Director

Emily Nicols Senior Marketing Manager

Rommon ThompsonSenior Marketing Executive

Lauren ApplebeyJournalist & Editor

Meet the team

David BishiopKey Account Director

SHP Editorial Board

B-Safe Management Solutions

System Concepts University of Greenwich

RyderMarshSharman RyderMarshSharman Pinsent Masons LLP

FIRST FOR NEWS FIRST FOR

LEAD GENERATION

FIRST FOR RECRUITMENT

Database of 159,000 safety professionals

No.1 safety jobs board

4,000 page views in 48 hours of Sentencing Guidelines

24,000 practitioners added in the last 12 months

200 jobs and 3,000 applications every month

Why SHP works

Aug-14 Sep-14 Oct-14 Nov-14 Dec-14 Jan-15 Feb-15 Mar-15 Apr-15 May-15 Jun-15 Jul-15 Aug-15 Sep-15 Oct-150

5,000

10,000

15,000

20,000

25,000

30,000

35,000

40,000

45,000

50,000

SHP Online is the UK’s fastest growing website for health and safety professionals

Source: Adobe Analytics

+124%Unique UsersYear on year

SHP Online Unique Users

+50,000NEW advertising impressions per

month

+170%Growth in social

traffic YoY

0

5000

10000

15000

20000

25000

2014 2015

Forecast

Actual

12% conversion rate5.4%

conversion rate

3.2% conversion rate

1.0% conversion rate

24,000

9,828

6,546

2,371

A fresh, engaged database of 159,000Converting a higher amount of traffic to subscribers than ever before

+144%New Data

captured in 2015

2012 2013Source: ATOMNew Data Captured by SHP Online

A winning formula:News + Downloads + Videos + CPD Quizzes

10,000 views of Safety Talks and counting

5,000 downloads of

this eBook

2,500 webinar registrations

(2015 average)

40,000 have taken CPD

Quizzes

Redesigning SHP Online: Jan 2016REFRESH

LAUNCH

GROW

Thanks to our readers

Thanks to our readers

Thanks to our readers