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transcript

Century21.ca Reinvented

October 2012 Update

Wednesday, October 3, 12

Century21.ca Traffic vs. Competition

Brand new Agent Websites

Highlights

• 20+ New Themes on Launch

• New Agent Website Builder– Best Commercially Available Tools

– New Level of CustomizaAon, Power and Flexibility

– Unlimited Pages

– Lead GeneraAon Forms

• Text an Agent -‐ unique lead generaAon

Send a Text Message

Updated GoldScore• Agent Website

– Photo with Proper Aspect Ra4o

– Content Sec4on(s) [Non Default and min x words]

– My Lis4ngs Module

– Community Module

– Blog Posts in 30 days

– Featured Proper4es

– Website Builder Modules x10

– Addi4onal Pages x2

– Number of Inbound Links

– Title Tag

– Lead Form

– Social Media Links

– Search Page Content

– Search Area

• ClientConnect

– Contacts [Non-‐Lead based]

– Contacts in 30 days

– Marke4ng Items Generated in 30 days

• Communi4es

• Approved Blog Posts in 30 days

• Proper4es

-‐ 21 HD photos (Max 50)

-‐ Exact Geocode

-‐ Descrip4on

Updated Property Websites

New Photo Viewer

In Addition to Showcase21

Community Websites

Community Website Blog

New Community Information Sections

On Site Lead Activity

See what the consumer is doing

Email To Blog

•Email your Post to “blogs@century21.ca”– Subject: Blog Title– Email Body: Blog Text

– ASached Images: Added to Blog Text

•AutomaAcally Posts to your blog

More Traffic, More Leads, More Business

Quality Content + Search Engine

Optimization + High PageRank = MORE ...

Property Content (Photos)

Website Content

Traffic

Search Engine Optimization (SEO)

PageRank

• Biggest component of Google PageRank is the number of inbound links

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