Small Business Branding day - Your Business Strategy | Deri Llewellyn-Davies

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Small Business Branding Day -September 6th 2014 Blue Lagoon, Iceland A BRANDit production

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The title of your text slide goes hereDeri ap John Llewellyn-Davies

deri@bgistrategy.comf: TheStrategyMan t: @thestrategymanin: thestrategymanwww.BGIStrategy.com

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The title of your text slide goes hereTop 6 Reasons why we start a business

1. Passion 2. Freedom3. Money 4. Time 5. Serve the world 6. Less Stress

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Hows that going for you?

The title of your text slide goes hereHow businesses ACTUALLY work out…

Passion >> Lost mojo Freedom >> Doing

EverythingMoney >> Pay yourself lastTime >> Whats that! ?Serve >> Cant serve myselfLess Stress >> @$***

The title of your text slide goes hereBIGGEST reasons Business FAILS1. Incompetence 46% - Not knowing what

they don’t know (Mostly financial and lack of planning)

2. Unbalanced Experience or lack of People skills 30%

3. Lack of experience in chosen business field 11%

4. Neglect, Fraud, Disaster 1%

A whopping 76% of failure is due to Money and people skills!

The title of your text slide goes hereHow businesses ACTUALLY work out…

1. Passion >> Lost mojo >> People2. Freedom >> Responsibility >> People3. Money >> Pay yourself last>>

Finance4. Time >> Whats that! ? >>

People5. Serve >> Cant serve myself >>

BOTH6. Less Stress >> @$*** >> BOTH

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Rebuild, Reignite or Reinvent

2005>>> 2014 >>> 2020

Excited?Scared?

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Business plans DEAD?

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Strategic Plan

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What is a tactic?

“A plan …for promoting a desired… end result”

What is strategy?

“A plan …for obtaining a specific … major result”

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Purpose

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LIFESTYLE

Service/Value

Passion

£ Financial £

Opportunity

Philanthropy

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The Spectrum of Strategy

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The title of your text slide goes hereThe title of your text slide goes hereThe spectrum of strategy ….

• Sales – PIPELINE and People?• Marketing – Brand and Digital?• Operations – Systems and Automation?• Finance – Visibility and raising capital?• People – Hiring and Talent

development?

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deri@bgistrategy.comf: TheStrategyMan t: @thestrategymanin: thestrategyman

Continue the journey with Me www.bgistrategyonapage.com/brandit