Social Media For Business @ TiE Chennai

Post on 28-Jan-2015

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Social Media For Business@ TiE Chennai

www.soravjain.com

www.echovme.com

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Reasons Why Your Company Should Be On Social Media!

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*Forrester

Social Media

Business Ecosystem

ORMWOM

Marketing

Branding & Promotion

Social CRM

Interactive Marketing

Customer Service

Collaboration

Research 2.0

Collated Ideas

Consumer Community

Online Office

HR & PR

Know what your consumers are speaking about you

Set up campaigns to make it go viral

Become virtual world popular

Maintain better relationships

Engage customers for experiential marketing

24/7 Support and problem solving

Combine customers and experts

Know trends, customer insights, obtain reviews and opinions

Let your consumer interact and be available for you at universe of you own

Ease your internal communication and expenses

Get benefitted from user generated contents & intelligence

Facebook updates

Tweets with # tag

Blog post

Slideshare channel

Youtube channel

Pre Event Activity

Live Facebook updates

Live blogging

Live buzz page- integrated all Social media platforms

Live tweeting

podcasting

During Event Activity

Post event blogging

Post event tweeting

Posting podcast Sharing pictures

Sharing pictures and tagging on Facebook

Post Event Activity

Facebook

Twitter

YouTube

•Customer Service •Conversing with audience•Listening and responding

• Food Recipe (Mainly Chinese)•Endorse brand •Thought leadership

• Food Recipe (Mainly Chinese)•Endorse brand •4. 5 Lakh people•Thought leadership•Recipe, News, Jokes and More

Reason Why Company Fails!

Research conducted by students of GreatLakes at ECHOVME as Interns