SOCIAL MEDIA BUSINESS...4What’s in it for me?

...What’s Best For

YOU?

Should you even...

Be There?

of people are somewhat or highly likely to share content they like on-line with friends, co-workers or family.

75%

Almost

do this at least weekly.

50%

Are you MISSING OUT......while other brands are MAKING OUT?

It’s simple really...

Confused?

Is just another channel to reach your customers...

SOCIAL MEDIA

...except with this media, they can reach back.

It’s not just for the young...

26% of active users are 25-35More 45-54 use Social Media than18-24

LET’s discover...

...The channels

800 billion page views per month

Average user 40 years old60% Female, 40% Male71% of female users are parents

Average user

shares

90 posts a month

Ideal channel to build a fan-based following XXX

Who spread your

posts like a virus

Enga!ment Factors

1.Like competitors pages

2.Like pages your fans like

3.Check your newsfeed then like,

comment and share the posts

4.Join groups and enter the discussions

5. Don’t sell, instead offer advice, tips and help

300 million users posting 300 million tweets a day

Tweets are

‘headlines’ that link back to your on-line content...

the word to fans really quickly

...and spreads

Twitter is your on-line

Megaph

one

If your website has a

news page, blog or

interesting content

to share:

1. Post an article on your website

2. Develop an attention getting headline of 140 words maximum

3. Tweet your headline with the article URL

4. Your headline should include a keyword your fans are likely to search for

5. Use # before the keyword to help fans find your tweet

The World’s Biggest

Professional Network

54%46%

150 Million Members

33% Are Decision Makers

20 Million Companies Interacting

From 200 Countries

Users Are

You are your brand

Become an EXPERT

Build your PROFILE

This audience

is connected

mostly at work

1.Post an article on your blog2.Create an attention grabbing headline3.Write the article summary4.Post it on LinkedIN with a url link

back to your site to ‘read more’

80% of users are

Creative or visual business?

Showcase your work

Show how your product transforms people

Take your fans on a journey

1. Sort yo

ur

products o

r

services in

to

‘boards’

2. Post inte

resting

and engagi

ng

images with lin

ks

to your site

3. Be innovative so what you post gets re-pinned

4. Run competitions and post video to be

interactive

360 million userswww.fans sorted into circlesMembership includes Gmail and You Tube

>>>63% Male &More tech savvy than

average social media users >>>

give your seo wings

Hangouts is free video conferencingwith your pals

S p r e a d o u t

1.get a gmail account and add your brand profile2.import your contacts and split into circles3.add articles, use authorship, include links to

your site, add video to your You Tube channel4.invite others to your circles and +1 their posts5. regularly post with images & links to boost SEO

T i p s

Know Your Audience

Keep it short & link to

the full story

Regular activity at irregular

times

Watch,

listen and

learn

SOCIAL MEDIA BUSINESS...4FREE

GUIDEBOOK

How do I choose the right channel?How do I get it right?

Get Your Free Guidebook Here