Social Media for Businesses

Post on 25-May-2015

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A presentation given at the Lunch & Learn group for the NWC Center for Training & Development in Cody, WY.

transcript

Social NetworkingThe New Marketing Tool for Businesses

Micah Humphreys, dirt guy

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What do you think of when you hear ‘Social Networking’ or

‘Social Media’?

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“Social Media is the process of using interactive web-based tools to create and share information in

order to establish community engagement online and off.”

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A personal observation...

Twitter Updates of TCTWest

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Businesses of products I love offer coupons with these tools!

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Ponder this fact:

Half of my life I’ve had access to the internet.

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0!

10!

20!

30!

40!

50!

60!

70!

80!

90!

100!

32! 31! 30! 29! 28! 27! 26! 25! 24! 23! 22! 21! 20! 19! 18! 17! 16! 15! 14! 13! 12! 11! 10! 9! 8! 7! 6! 5! 4! 3! 2! 1! 0!

Percent of Life with Internet!

Age

Perc

ent

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With my students, research projects are now online collaborations.

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Coldplay on Twitter

One Month...

40,000 eyes

$010

Okay, but what is social networking?

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Oh, and I found that presentation software through a contact

...on twitter.

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One last example(s):

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A quick overview of Social Networking Tools

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RSS - Your New News SourceIt Stands for Really Simple Syndication

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Twitter“What are you doing?” And much more.

140 characters or less

A Sixth Sense

twibs.com

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Facebook - A Friendlier Face for Your Business

Become Friends and Finding Fans

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Blogs and WebsitesBecause Your Product Isn’t Static

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There’s plenty of others...

BeeboClassmatesDodgeballFriendsterGoingOnHabboImeemLast.fmMeetup

NingOrkutXanga

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Things To Remember...Your business plan remains your best directive

Your customer profile is the starting point

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Things To Remember...You have special knowledge, and that knowledge

can be used as material for drawing customers and filling out your ‘Social Networking Personality’

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Things To Remember...

Start Slow.

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Things To Remember...

You will not be an instant expert

It will take time to realize the potential of these (free!) tools

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Things To Do...Read these books:

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www.twitter.com/micahhumphreys

www.designhollow.com

www.northwestcollege.edu/ag

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