Social Media (HvA guest lecture)

Post on 19-Nov-2014

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A brief inspirational introduction to Social Media, including some cases for well-known brands. Used for a guest lecture at the HvA.

transcript

SOCIAL

MEDIA

Blogs

Microblogs

Networks

Video & Photo

Rating

Location

Much more…

Day 1:

Video Released

Day 10:

Kryptonite exchanges

affected locks for free

22 S

epte

mber

200

4

22 S

epte

mbe

r 20

04

Day 2:

Blogs post the video

Day 7:1.8 million people

have seen postings about the prblem

Day 5:

Articles mass-media

Day 4:Kryptonite denies

problem

Source: Fortune, Technorati

Kryptonite - 10 days, $10 million.

Source: GeenStijl

CarpetRight

OH OOOH.

Vichy HuidWistJeDatjes

Vichy HuidWistJeDatjes

Vichy HuidWistJeDatjes

Fanta Ball Bottle

Coca-Cola Emergency Refreshment

Coca-Cola Emergency Refreshment

EA Skate 3

EA Skate 3

EA Skate 3

EA Skate 3

EA Skate 3

SpinAwards.nl – have a look

SpinAwards.nl - Vodafone

SpinAwards.nl - Vodafone

SpinAwards.nl - Philips

SpinAwards.nl - Philips

SpinAwards.nl - Philips

Watch this presentation onlinewww.slideshare.com/lourenskeers