Post on 21-Oct-2014
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Customer Support
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Case Study :: GEICO Customer Support
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Case Study :: DELL Customer Support
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Case Study :: Yamaha Customer Support
Mobile Campaigns
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iPad Applications : GEICO Glovebox
Dawn of the Social Consumer
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•Tweet…. ReTweet•Like•Share•Check-in•Group Buy•QR Code Scan•RFID•Augmented Reality(Nov 3, 2010, Fast Company)
The Dawn of the Social Consumer
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The Dawn of the Social Consumer
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Augmented Reality :: GEICO
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Case Study: GEICO Tailgate
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Case Study: GEICO Tailgate
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2010 Yelp :: Augmented Reality
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LBS & Augmented Reality
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www.viaplace.com
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Convention & Visitors Associations
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Convention & Visitors Associations
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Case Study :: Sonoma County, CA
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Johns Hopkins > Wayfinding
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viaPlace - Augmented Reality
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viaPlace - Augmented Reality
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Triggers
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QR Codes
Game Dynamics
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Mobile Gaming :: Scuba Adventures
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Mobile Gaming :: Art & Science Worlds
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Mobile Gaming :: GEICO Arcade
Human Computer Interaction
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Minority Report (2002)
Usenet Wikis ICQ Friendster LinkedIn MySpace Facebook Twitter
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Multi-Touch Screens (2006-2007)
TED2006
Artificial Intelligence
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IBM Deep Blue (1997)
Usenet Wikis ICQ Friendster LinkedIn MySpace Facebook Twitter
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IBM Watson (2010)
Usenet Wikis ICQ Friendster LinkedIn MySpace Facebook Twitter
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iPhone 4s / Siri
Usenet Wikis ICQ Friendster LinkedIn MySpace Facebook Twitter
Next Paradigm Shift
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Are We Cyborgs?
“We need a new legal concept of what it is to be a person”
Accelerando (2005), Charles Stross
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2012 Augmented Reality
And In the Future…
The Development Process
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1) Start small, with a clear vision
2) Do your research
3) It's all in your name -- and your brand
4) See if a DIY solution will really meet your needs, and get ready for the next steps
5) Know how to hire a developer
5 Steps To Get Started
http://www.huffingtonpost.com/2011/10/14/building-apps-for-your-business_n_1011681.html
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Mobile Development Process
Questions?
Todd MarksPresident & CEO
todd.marks@mindgrub.com@mindgrub