Social media marketing overview

Post on 10-May-2015

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Social MediaMarketing

Using Facebook

Building Brand, Generating Sales and

Growing Your Business

StoneHouseInformation

Some Background Info on

Facebook Marketing

SOCIAL MEDIA USAGE

Facebook is the most

widely used social media

platform…but Google+ is trying to compete!

SOCIAL BANDWIDTH

4 7%

2 1%

2 1%

11%FACEBOOK

TWITTER

YOUTUBE

GOOGLE+

Facebook is currently dominating the social media landscape…but services like YouTube and Twitter are not far behind…with Google+ catching up!

StoneHouseInformati

on

POWERFUL COMMUNITIES

0

5

10

15

20

25

30

Starbucks Pizza Hut McD onalds D ominos

WWW

Social Media sites have MORE

interactivity than web pages

Fan Page Likes

v/s Monthly

Visitors to Website

(in millions)

StoneHouseInformati

on

COMMUNITY

BUILD BRAND

ENGAGE WITH CUSTOMERS

GENERATE LEADS & SALES – EVERYDAY!

StoneHouseInformati

on

Fan Page

When people become fans, they are more likely to visit your shop!

Point

of Sale

When they visit your shop, they are likely to interact on your fan page

THE FAN CYCLE

StoneHouseInformati

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HOW TO ENGAGE

THEM?

When your fans share content, you get MORE fans

Someone LIKES your

page

You share awesome content