Open Social Media: Free and Open Education

The Latest news in social media& What they mean for you!

By: Sherry Nouraini, Founder/PresidentCaptive Touch

Open Social Media: Free and Open Education

Instagram (Facebook) adds video

The app update includes:

• 15 seconds mobile videos• Does not loop• Choice of any frame as a thumbnail when posting• Cinema, which is cinematic stabilization of video• 13 filters to help you create beautiful videos

Is this bad news for Vine?

• Vine videos are only 6 seconds long• Vine videos are in a loop• Vine’s is relatively new, not Instagram!

Open Social Media: Free and Open Education

Image from Instagram blog

Open Social Media: Free and Open Education

Don’t forget CaptureBy Youtube

• No time limit•No looping

•Enhancements•Sharing

•Upload to Youtube

Why not Capture?

Open Social Media: Free and Open Education

You can add photos to Facebook comments

Open Social Media: Free and Open Education

Facebook giving us more analytics juice soon

Weekly total reach

People talking about this

NeverLikedThis!

Old Overview Tab

Open Social Media: Free and Open Education

New Overview Tab

Simpler

PTAT broken Down, Awesome!

Likes

Comments

Shares

Post Clicks

Open Social Media: Free and Open Education

Old Post analysis

Open Social Media: Free and Open Education

New Post analysis

People Reached

Likes, CommentsShares

Post Clicks

Negative Feedback

Very Valuable

Hide post, Hide PostsReport as Spam, Unlike Page

Open Social Media: Free and Open Education

More comprehensive information about people interacting with your page

Open Social Media: Free and Open Education

Google giving us more analytics juice soon

• You can judge the effectiveness of your ads beyond just impressions.

What is GDN?????

Quotes directly from Google

Open Social Media: Free and Open Education

What would the data look like?

Image from Google Analytics blog

• Your adds are assisting the conversion process• Now you can see where they are assisting

Open Social Media: Free and Open Education

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