SDC Network

Climate Change and Environment

Social Reporting at the CCE f2f

F2f in Cusco/Peru 22-27 May, 2011

Content

1. An Introduction to Social Reporting and the CCE Blog

2. Crash Course on Producing a Video for Social Reporting

3. Hands on Work in Groups

4. Getting organised for the week

1. An Introduction to Social Reporting and the CCE Blog

What is social reporting?

- a relatively new approach to reporting on face to face (f2f) - aims to make the reporting on workshops more >participatory/remote participation >immediate >relevant >accessible

- gives a voice to workshop participants (plus core team) - web 2.0 technologies and social media, i.e. video, text, photos, audio

1. An Introduction to Social Reporting and the CCE Blog (continued I)

Videos, text & photos on our blog:< http://www.blog4dev.ch/ccef2f2011>

- Logging in & Quick tour

- Recommendations regarding: >Blog text >Photos for the blog>Videos

1. An Introduction to Social Reporting and the CCE Blog (continued II)

Blog Text

Function

- “guide” through visual information objects (>coordinate)

- Highlights key ideas, learnings, messages, issues, etc.

Recommendation - Make it short

- Use simple language

1. An Introduction to Social Reporting and the CCE Blog (continued III)

Photos

Function

- Visual impressions- Documenting group work (visual illustration of text) - contributions from participants

Recommendation

- Submit a selection

Photo contest

2. Producing a Video for Social Reporting

Why focus on videos?

- Combine text, image &sound- Film literacy- More challenging/unfamiliarity

BUT- Needs to be combined with text- requires principles of good communication- tricky to make people feel at ease during discussions

2. Producing a Video for Social Reporting (II)

Type of Video (story):

1) Short Statement from an Interviewee (1-3 min)

2) 90 second challenge:

Example of a 90 second challenge

3) Field trip documentation (5 min) Example of a docu video

Additional possibilities:

- Impressions of the day- Personal story of a participant, i.e. network member around the event- views from a series of people in response to one common question

2. Producing a Video for Social Reporting (continued I)

Actor/Protagonist:

- Speaker summarising essentials from an input

- Participant who shared a key insight or asked an interesting question

- Topic owners of open space sessions

- Anyone involved in projects, i.e. field visits (service provision and receiving end)

2. Producing a Video for Social Reporting (III)

Asking the right questions…

- Think about what you want to find out in advance

- You are the experts

- short, precise, open-ended questions

- use core team peers as sounding boards

- we can also provide guidance

2. Producing a Video for Social Reporting (IV)

2. Producing a Video for Social Reporting (V)

Approaching the Interviewee…

1) Ask the interviewee off camera for an interview

2) Find an appropriate place for interview

3) Don’t give the interviewee the question before filming

4) Start recording at least a few seconds before you want to begin and

also stop the camera a few seconds after the interviewee or you have

finished

5) Note down Name/Function of Interviewee

2. Producing a Video for Social Reporting (VII)

Technical Aspects

Equipment ready: battery charged, space/memory, resolution

Consider crucial components of a video at all times:

Image

LightSound

2. Producing a Video for Social Reporting (VII)

Light

- the more light, the better the image quality

- Natural light is brighter and more balanced than artificial light

- Never film against back light

2. Producing a Video for Social Reporting (VII)

Sound

- avoid background noise! Unlike the human ear, cameras cannot filter out irrelevant sounds

- Take your time to find a silent spot for the interview

- ask interviewee to speak slowly & with firm voice

2. Producing a Video for Social Reporting (VII)

Image

- NO shaking Pay particular attention to holding camera steady and still (hand/tripod)

- Avoid zooming The closer the zoom, the more difficult it is to get a steady image

- Avoid distracting moving objects in foreground or background

2. Producing a Video for Social Reporting (VII)

Image (continued)

- take a few seconds to frame the shot

- Golden cut as in photography, i.e. hair cut & 1/3 rule

2. Producing a Video for Social Reporting (VI)

Filming…

- Keep in mind that image and audio should support the story / message, so:

- images and sounds shouldn‘t distract from voice

- ½ of your images should be close-ups

- 15 second shots minimum- - avoid background noise

- Plan, observe, then film

3. Hands on Work in Groups

Task: Produce “type 1 video” short video statement from an interviewee; no more than 3 min

Procedure:- Get into 3 Groups

- Find an appropriate place- Capture the interview on film (1 person focusing on technical aspects, the other on interpersonal ones)

- Start editing

4. Getting organised for the Week

- Sign up for specific films, blogging slots

- Get into groups and prepare the week with your coach