Post on 16-Jul-2015
transcript
WELCOMETO THE WORLD OF
Brand Builds Business Building Brand is Our Business
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1 MEANING
2 ABOUT US
3 PEOPLE
4 SERVICES
5 CLIENTS
6 LETTERS
7 GET IN TOUCH
8 THANK YOU
9 QUESTIONS
We respect your time
So we tried to make our company profilespecific, short and attractive enough toserve the purpose.
CONTENTProfile
Showcase
Contact
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A band of colors, as seen in arainbow, produced by separationof the components of light by theirdifferent degrees of refractionaccording to wavelength.
Spectrum Meaning
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ABOUT USSPECTRUM is an integrated brand activationagency creating tangible interactions that engagepeople, influence purchase and build brands.
We’re obsessed with finding insights anddiscovering new brand dimensions. Becauseinsight provides inspiration. And inspiration is thespringboard of all creativity. As an activationagency in Bangladesh, we’ve applied ourexpertise in youth and family marketing, digital,CRM/loyalty, promotional premiums, events,sales promotions, and shopper marketing tocreate powerful consumer engagements thatdrive bottom-line market success according toour client’s wavelength.
CREATIVITY INNOVATION
TRANSPARENCY RESEARCH
TRUST CONVENIENCE
TEAM OVERVIEW
We are the most new born business partner in town.
BUT Our people have in-depth experience
in this industry.
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PEOPLE
Mobile: +880 1711 703 681Email: tauhid@spectrumbd.orgFacebook: /tauhid.dk
CONTACT
SPECIALTIES
• Brand Communication• Media Management.• Events and Activation.• Brand planning.• Budgeting.
Over last more than 6 years he worked in dairyindustry with successful campaigns for the brandsunder his custody. Being a business student he hasgot the passion and right ambition to create hisimage remarkably.He is enthusiastic and workaholic. He like to putthings in perspective right at the first hand andseeks for alternative solutions to keep the brandsleading in the market.
tauhid anwarchairman
PASSION
Entrepreneurship. He ispractically high ambitious toachieve his professional andbusiness goal.
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PEOPLE
Mobile: +880 1712 168 932Email: shahadat@spectrumbd.orgFacebook: /shahadat.khan
CONTACT
SPECIALTIES
• Channel-distribution• Trade Marketing• Event & Activation• Brand Communication
& Budgeting• Social Communication
Shahadat has been engaged in profession foraround last 5 years.Post Graduated in Marketing Department. Havegathered knowledge from advertising industry.He was engaged with the activation for Godrej,Partex, ACI, D-Net, Newzealand Dairy Worked overRashed Kanchan Corporation, Naseem group.He is well aware of the market trend, sales anddistribution environment of the country.
shahadat hussainmanaging director
PASSION
He is an object orientedperson. He has the passionto friends. Having a greatpassion of listening music &singing.
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PEOPLE
Mobile: +880 1795 805 714Email: anis@spectrumbd.orgFacebook: /anis.majumdar
CONTACT
SPECIALTIES
• Corporate Affairs• Market Research• International Affairs
Being experienced in last 7 years Anis has learnedhow to see things from the users’ point of view.Graduated in Finance & Post Graduated inInternational Business from University of Wales.Also got masters in Retail Management fromWestminster Kingsway College, UK.He is being engaged in corporate affairs in globalscale.
md. anisur rahman majumdardirector, corporate affairs
PASSION
Natural leadership capabilityand innovating thinking toleave the legacy
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PEOPLE
Mobile: +880 1933 314 185Email: kamrul@spectrumbd.orgFacebook: /kamrulccl
CONTACT
SPECIALTIES
• Strength of Planning• Skills of Organization • Event Management• Force of Coordination• Authority of Control• Power of Monitoring
Hard working and energetic, Qualitative &constructive leader, Man of no excuse,Enjoy work diversity, Competent InterpersonalSkills, Self-motivated, Never compromise withstandard of work, Dynamic Team Player,Instant decision maker are all the special qualitiesof a successful operation manager.
md. kamrul hasanmanager, operations
PASSION
He loves Traveling, Fishing,Playing Cricket, Making newfriends
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PEOPLE
Mobile: +880 1912 094 414Email: zaber@spectrumbd.orgFacebook: /azcmitul
CONTACT
SPECIALTIES
• Preparing presentation• Creative Preparation• Documentation• Copywriting
Started his career working in the Brand andActivation department of Prothom Alo. Worked inMeril-Prothom Alo Award, Math Olympiad, BhashaProtijog, and Bornomela events. Then he kicked offhis Strategic Planning career with Response Events &Activation, Active Services and worked forgrameenphone, GSK, BPL, Mahindra Motors, BCB.
ali zaber choudhurysr. executive, strategic planning
PASSION
He loves Photography,Acting, Singing, Traveling,Cycling.
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PEOPLE
Mobile: +880 1867 840 355Email: sinthia@spectrumbd.orgFacebook: /sinthia.sinthi.12
CONTACT
SPECIALTIES
Brand Communication & Brand ManagementLast 1 year she was involved with the event
management area. Though she is a English deptstudent but her ambition is to make a milestone inmarketing world.She loves to work and communicate with the newpeople.
latifa islamjr. executive, brand communication
PASSION
Doing something new in marketing field & achieve the professional goals
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SERVICES
ATL
Radio & TV Advertising
Outdoor advertising
Press Ad
Graphic design
BTL
Consumer promotion
Trade promotion
Event marketing
Promo Production
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CLIENTS
Has your brand picking the right color?Our clients picked it already.
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CLIENTSCinthol Product LaunchingClient: GodrejClient’s Brief: Launching Program of Cinthol Brand.Location: City Inn, KhulnaMoment: December of 2012Invitees: Godrej officials, Sales persons and Distributors
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CLIENTSPohela Falgun & Valentines Day Client: Mi AmoreClient’s Brief: Engaging couples during these days.Location: East West University, IUBAT, Dhaka University (TSC), Rabindra ShoroborMoment: 13th & 14th February of 2014Target Audience: Couples, Students, Visitors
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CLIENTSInternational Women’s DayClient: Mi AmoreClient’s Brief: Engaging women in Women’s DayLocation: Leading super shops of DhakaMoment: 13th & 14th February of 2014Target Audience: Couples, Students, Visitors
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CLIENTSWorld Environment Day 2013Client: Ministry of Environment & Forest, Client’s Brief: Celebrating World Environment Day 2013Location: Dhaka Moment: 5th June, 2013
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CLIENTSKeeway Roadshow ActivationClient: Speedoz Ltd.Client’s Brief: A roadshow plan for Keeway MotorbikesLocation: Dhaka Moment: 27th October, 2014
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CLIENTSKeeway Dealer’s and Sales MeetClient: Speedoz Ltd.Client’s Brief: A conference outside Dhaka with DealersLocation: BRAC CDM, RajendrapurMoment: 27th, 28th December, 2014
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CLIENTSPohela Boishakh ActivationClient: Bellisimo and Za & ZeeClient’s Brief: Celebrating Pohela Boishakh 2014Location: Dhaka Moment: 14th April, 2014
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CLIENTSI am real Modern Trade ActivationClient: I am realClient’s Brief: Engage shoppers in modern tradeLocation: Supershops of Dhaka Moment: August, 2014
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CLIENTSShezan Juice University ActivationClient: Sajeeb GroupClient’s Brief: Engaging students of Universities with Shezan JuiceLocation: More than 40 Universities and CollegesMoment: August, 2014
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CLIENTSFifa World Cup match screeningClient: Sajeeb GroupClient’s Brief: Enjoying Matches with the touch of SajeebLocation: Rabindra Shorobor, TSC, Eden CollegeMoment: August, 2014
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CLIENTSCherry Shoe Shiner Launching Client: R&BClient’s Brief: Launching of Cherry Shoe ShineLocation: Bashundhara City, Dhaka Moment: 12th April, 2013
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CLIENTSVanish Modern Trade activationClient: R&BClient’s Brief: Celebrating Pohela Boishakh 2014Location: Dhaka Moment: 14th April, 2014
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CLIENTSDettol Pohela Boishakh CampaignClient: R&BClient’s Brief: Celebrating Pohela Boishakh with DettolLocation: DITF, Dhaka Moment: 14th April, 2013
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CLIENTSMortein Modern Trade ActivationClient: R&BClient’s Brief: Engage woman in Super ShopsLocation: Super Shops, Dhaka Moment: 28th April, 2013
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CLIENTSDanish Cox’s Bazar ActivationClient: Partex GroupClient’s Brief: Engage visitors with Danish productsLocation: Cox’s BazarMoment: 28th April, 2013
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CLIENTSWet Market ActivationClient: ChemtrekClient’s Brief: Engage shoppers with Chemtrek productsLocation: DhakaMoment: June, 2013
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CLIENTSNATURE CARE Market ActivationClient: Ultra CompactClient’s Brief: Engage waiting mom and primary shoppersLocation: DhakaMoment: July, 2013
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CLIENTSACI Pohela Boishakh CampaignClient: ACIClient’s Brief: Engage Pohela Boishakh Visitors with ACI productsLocation: Dhanmondi, Gulshan Park, Ramna ParkMoment: 14th April 2013
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CLIENTSD.NET “Aponjon” ActivationClient: D.NET (Funded by USAID)Client’s Brief: Expecting Mother’s Mobile RegistrationLocation: AgoraMoment: Match of 2013
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CLIENTSSTREAX Saloon & Parlor ActivationClient: Aman GroupClient’s Brief: Collect research data from Saloon and ParlorLocation: Saloon & Parlors of Dhaka Moment: 14th April 2013
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Appreciation Letters
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Appreciation Letters
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GET IN TOUCH/spectrumcommunication
twitter.com/spectrumcomltd
Phone: 02-985-8091
Fax: 02-985-8092
Email: info@spectrumbd.org
Social M
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iaC
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Floor 2B, House 2, Road 2/3, Banani, Dhaka 1213Phone: 01712 168 932, Email: info@spectrumbd.org
THANK YOU !
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