Laura DoughtyVolunteering Matters

My favourite brand is:Timeless – but updatedRecognisable – without being boring Has heritage – without being stuck in the mudManages to remain current – while maintaining brand integrityIs quirky – without being a gimmick

Award winningPunches above its weight Has a ‘love’ and hate’ profile on facebook

……and is made from beer (or at least a by product)!

5 reasons I Marmite

1. It’s got heritage

2. It’s not Vegemite!

3. Makes hatred a virtue!

4. It’s in the vernacular….

5. It’s not as big as you think

Visit the CharityComms website to

view slides from past events, see what

events we have coming up and to

check out what else we do:

www.charitycomms.org.uk

Conference

2 July 2015

London

Brand development:

building a brand that

deliversSponsored by

WiFi: RRPN1

Password: kmrhja12

#charitybrand