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Standards  and  AR  Status  as  of  June  20  2011  

Chris6ne  Perey  PEREY  Research  &  Consul6ng  

 

Overview  

•  AR  Perspec6ves  vary  widely  and  are  evolving  •  To  whom  are  AR  Standards  important?  

– Publishers  – Standards  Development  Organiza6ons  –  Industry  Associa6ons  

•  The  Interna6onal  AR  Standards  Community  – Ac6vi6es    – Achievements  – Future  Direc6ons  

June  20,  2011   (c)  2011  Chris6ne  Perey   2  

An  Ecosystem  Perspec6ve  of  AR  

       

CONTENT      Providers/Publishers  

PACKAGING    

DELIVERY    

Enablers    Providers  of  AR-­‐enabling  technology  

Brands  and  Merchants  

 CLIENT  DEVICES  

 

The  Ph

ysical  W

orld  

The  Digital  W

orld  

June  20,  2011   (c)  2011  Chris6ne  Perey   3  

An  Architecture  Perspec6ve  of  AR  

User  Experience  

Presenta6on/Representa6on/Interac6ons  

Content/Augmenta6ons  

Processing   Sensors  

Other  Local  and  Cloud  Resources  June  20,  2011   (c)  2011  Chris6ne  Perey   4  

Mul6ple  AR  Domains  

• Databases  and  Interac6vity  

• Discovery,    Transport    and  Pla]orms  for  publishers  

• Camera  and  live  video  

• Compass  and  GPS  

Geospa6al   Computer  Vision  

Content  Infra-­‐structure  

June  20,  2011  

AR    UX  

(c)  2011  Chris6ne  Perey   5  

AR Topics Landscape and Relevant Organizations

Source:  Interna6onal  AR  Standards  Mee6ng  October    2010  

June  20,  2011   (c)  2011  Chris6ne  Perey   6  

Content

June  20,  2011   (c)  2011  Chris6ne  Perey   7  

June  20,  2011   (c)  2011  Chris6ne  Perey   8  

Location/GeoSpatial Standards SensorWeb

Acceleration APIs Sensor APIs

3D Data Formats

Browser Standards

Points of Interest

Mobile hardware interfaces

X3D X3Dom

Mobile software interfaces

Display Technology

Standards  Development  Organiza6ons  

Graphics Repreesentation

For  which  Augmented  Reality  is  Relevant  June  20,  2011   (c)  2011  Chris6ne  Perey   9  

In  addi6on  to  those  on  slide  9  

•  Standards  bodies  which  are  beginning  to  examine  (may  work  on)  Augmented  Reality  – Object  Management  Group  – OASIS    – SEDRIS  Technologies  – BSI  – NISO  

–  IETF  – MIPI  – ETSI  

June  20,  2011   (c)  2011  Chris6ne  Perey   10  

Industry  Associa6ons                                Represent  member  interests/requirements  •  Relevant  non-­‐AR  associa6ons  

–  GSMA  –  SID  – MMA  –  IGDA  –  IEEE  –  ACM  –  BuildSmart  –  Automo6ve  industry?  –  NFAIS  –  Tourism  industry?  – Museum  curators  associa6ons  

•  AR-­‐specific  groups  –  AR  Consor6um  –  Open  AR  Web  – WaveAR  –  AR  DevCamp  

•  Content  developers  and  curators  

June  20,  2011   (c)  2011  Chris6ne  Perey   11  

The  Interna6onal    AR  Standards  Community  

•  Grassroots    – Without  administra6ve  role  or  structure  – Composed  of  people  seeking    open  and  interoperable  AR  content  and  experiences  

•  Across  the  AR  ecosystem  and  expert  domains  – Companies,  Universi6es,  Research  Groups  – Wealth  of  knowledge  in  implementa6on  of  AR  

•  Visibility  into  ac6vi6es  of  many    Standards  Development  Organiza6ons  (SDOs)  

June  20,  2011  

hip://www.arstandards.org      (c)  2011  Chris6ne  Perey   12  

June  20,  2011  

Ac6vi6es  

(c)  2011  Chris6ne  Perey   13  

Outreach  

Advocacy  

Mee6ngs  

Document/Disseminate  

Monitor/Dialog  

Publicize  Community  

•  AR  Standards  mailing  lists  –  http://ARstandards.org/mailman/listinfo/discussion –  http://ARstandards.org/mailman/listinfo/news  

•  Encourage  community  support  and  engagement    –  Pos6ngs  to  mailing  lists  –  SDOs  in  which  your  company  or  ins6tute  is  a  member  –  Sponsorship  of  (and/or  par6cipa6on  in)  AR  community    

•  Support  standards  in  implementa6on  roadmaps    

•  Recommend  standards  to  strategic  partners    

June  20,  2011  

Outreach  

(c)  2011  Chris6ne  Perey   14  

for  open/interoperable  AR    

•  Community  must  advocate  to  – Technology  media  – Bloggers  – AR  Pla]orm  providers  – Consumer  electronics  manufacturers  – Network  access/transport  providers  

June  20,  2011  

Advocacy  

(c)  2011  Chris6ne  Perey   15  

Monthly  Community  Conference  Call  

•  Purpose  – To  engage  with  broader  community  unable  to  aiend  face-­‐to-­‐face  mee6ngs  

– To  collaborate  and  advance  (work  together  on)  community  resources  between  mee6ngs  

•  Schedule  and  agendas  to  be  determined  – Subscribe  to  announcements  mailing  list  for  more    

June  20,  2011  

Mee6ngs  

(c)  2011  Chris6ne  Perey   16  

Face-­‐to-­‐Face  Mee6ngs  

Mobile  AR  

Summit  60  

par6cipants,  34  papers  

W3C  AR  and  the  Web  40  

par6cipants  22  papers  

First    Interna-­‐6onal  AR  Standards  Mee6ng  

50  par6cipants  12  papers  

Second  Interna-­‐6onal  AR  Standards  Mee6ng  

45  par6cipants  23  papers  

 

Third    Interna6onal  AR  Standards  Mee6ng  

 45  par6cipants  40+  references  

June  20,  2011   (c)  2011  Chris6ne  Perey   17  

Mee6ngs  

June  20,  2011  

 Next  Mee6ng  (the  Fourth)  

•  October  24-­‐25,  2011  – Basel,  Switzerland  

•  Objec6ves  –  Increase  community  diversity,  size  – Sharing  of  Open  and  Interoperable  AR  ini6a6ves  – Advance  community  resources  – Examine  emerging  issues  or  challenges  

•  Posi6on  Papers  highly  recommended  – Deadline  September  20,  2011  

hip://www.perey.com/ARStandards/fourth-­‐interna6onal-­‐ar-­‐standards-­‐mee6ng/  

ISMAR2011  

Mee6ngs  

(c)  2011  Chris6ne  Perey   18  

Filh  Interna6onal    AR  Standards  Mee6ng  

•  Begin  planning    – March  19  2011  – Aus6n,  TX  

June  20,  2011  

Mee6ngs  

(c)  2011  Chris6ne  Perey   19  

Resources:  Posi6on  Papers  

•  Over  70  papers  published  – Geo-­‐Spa6al  – Visual  AR  – Architectures  and  Reference  Models  – User  Experience  with  AR  – Ver6cal  market  experiences/use  cases  – Challenges  for  market  growth  

June  20,  2011  

Document/Disseminate  

(c)  2011  Chris6ne  Perey   20  

Resources: AR Use Cases

•  To extract concrete components •  Determine which components in common •  Prioritize focus for future work •  Three Broad use case categories

– Guide – Create – Play

June  20,  2011  

Document/Disseminate  

(c)  2011  Chris6ne  Perey   21  

Resources: AR Terminology

•  Define  and  Illustrate  “Na6ve”  AR  terms  and  synonyms  

•  Other  communi6es  –  Seman6c  Web  –  Geo-­‐spa6al  –  Developers,  User  Experience  Designers  –  Computer  Vision  –  Social  –  End  Users  –  Gamers  

June  20,  2011  

Document/Disseminate  

(c)  2011  Chris6ne  Perey   22  

Web  site,  Ustream,  Present  

•  Maintain/improve  Web  site  •  Develop  presenta6ons  about  AR  Standards  for  use  in  third  party  conferences/mee6ngs  

•  Mailing  lists  

June  20,  2011  

Document/Disseminate  

(c)  2011  Chris6ne  Perey   23  

With  SDOs  

•  Refresh  the  SDO  landscape  (Oct  2010)  •  Develop  frameworks  and  reference  models  •  Develop,  refine  and  share  use  cases  for  AR  

June  20,  2011  

Monitor/Dialog  

(c)  2011  Chris6ne  Perey   24  

SDOs  and  Industry  bodies  

•  Testbeds  for  AR  – Can  we  iden6fy  and  use  “Living  Labs”?  – Can  there  be  cross-­‐SDO  testbeds?  – Focus  on  interfaces,  but  invite  hardware  vendors  – Open  vs.  closed  test  beds  (IPR)  – Goals?  Interoperability  vs.  compliance  – TrakMark  WG  (AR  Benchmark  tes6ng)  

June  20,  2011  

Monitor/Dialog  

(c)  2011  Chris6ne  Perey   25  

For  more  informa6on  

hip://www.arstandards.org      

June  20,  2011   (c)  2011  Chris6ne  Perey   26  

Mobile  Augmented  Reality  

Chris6ne  Perey  cperey@perey.com  +41  79  436  68  69  +1  (617)  848-­‐8159  

Reality  Improved    

June  20,  2011   (c)  2011  Chris6ne  Perey   27