Post on 11-Nov-2014
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S!"r# I$ I% O&r DNA Michael Weiss @mikepweiss Global Innovation Fellows Cal State LA June 25, 2013
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STORIES ARE WHAT MAKE OUR LIVES WORTH LIVING
Richard Kearney
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PROJECTOR BULBS
Nancy Duarte
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Gregory Berns
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ELICIT EMOTION
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TRANSFER OF EMOTION
Seth Godin
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EDUCATE
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INSPIRE
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ENGAGE
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CARE