Sun Power - Green Gamification - Manu Melwin Joy

Post on 22-Mar-2017

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SunPowerGreen Gamification

Prepared By Manu Melwin Joy

Assistant ProfessorSCMS School of Technology and Management

Kerala, India.Phone – 9744551114

Mail – manu_melwinjoy@yahoo.com

Kindly restrict the use of slides for personal purpose. Please seek permission to reproduce the same in public forms and presentations.

SunPower• SunPower, designer and

manufacturer of high-efficiency

solar panels and arrays has

found a way to combine social

networking and gaming to

attract lots of people to learn

more about solar power online.

SunPower• The company, which will be

providing high-efficiency panels

to the 250MW California Valley

Solar Ranch launched a

Facebook-based Solar Discovery

Game (registration required to

play) designed to educate

participants about solar energy.

SunPower• They plan to entertain them and

provide an opportunity to win

prizes including a $25,000 solar

installation for your home plus

more than 60 randomly drawn

prizes from SunPower’s partners

and affiliates including airline

tickets and electronics.

SunPower• Contestants win points and

virtual “badges” by

answering a series of

questions. If you don’t know

the answer you can follow a

link that will take you to it.

SunPower• Most, if not all of the

answers can be found on

the company’s website,

though they might be

hidden in a blog or even a

video documentary.

SunPower• This gets users clicking

through to various pages on

the extensive site, and in

the process of hunting for

answers, learning quite a bit

about solar panels.

SunPower• Some of these answers

dispel myths, like, for

example, that solar panels

are easily damaged, or that

solar power is only viable in

sunny locations.

SunPower• The questions are

informative and somewhat

detail oriented and some of

them can be quite tricky–

like the one that includes

photosynthesis as a type of

solar collector.

SunPower• According to Belis Aksoy,

SunPower’s New Media Marketing

Manager, “It is basically a way for us

to engage with our audience in a fun

and meaningful way.” Using

Facebook as the platform for the

game makes it easy for people to

share the experience with their

friends.