TALL Texans - Influence and Persuasion

Len Bryan

School Program Coordinator

Unrue, Martin. "Untitled." Flickr. Yahoo!, 14 Sept. 2011. Web. 10 Sept. 2015.

Power is Not:

AuthorityManipulationIntimidationDomination

Boosen, Ray. "Steps." Flickr. Yahoo!, 16 Apr. 2011. Web. 10 Sept. 2015.

Essential Steps for Influence and Persuasion

Establish Credibility - hint - your title and years of experience have nothing to do with itFind Common Ground - truly understand others through research and communicationProvide Evidence - relevant useful data, storiesConnect Emotionally - Commit to your position, read the other part(ies), use resonant language.

Source: Jay A. Conger, the Necessary Art of Persuasion. Harvard Business Review, May - June 1998.

Influence = Changing Behavior

Persuasion = Changing Thinking

Fordfellows. "Developing Original Critique: A Plea for Gentle Persuasion." The Wesleyan Writing Blog. N.p., 15 May 2011. Web. 10 Sept. 2015.

What’s YOUR Superpower?

You are (hopefully) a master teacher. The library is (probably) the largest learning space in your building.You (might) know every teacher, student, and curriculum in your school.You (should be) on the cutting edge of innovation for your campus. You (likely) have crazy organizational skills.

Kahrs, Terri. "Super Powers." Flickr. Yahoo!, 7 June 2011. Web. 10 Sept. 2015.

O’Mara, Kevin. "Spider-Man Crash." Flickr. Yahoo!, 9 Nov. 2011. Web. 10 Sept. 2015.

Techniques for Leading from the Middle:

1. Do you want to be a leader on your campus/in your district?2. Establish credibility by building relationships.3. Find common ground through asking the right questions and

listening.4. Provide evidence when asking for something; do your

homework.5. Connect emotionally - no one cares how much you know or

can do until they know how much you care.

Do you even want to be a leader?

Leadership is:Hard work and long hours

Emotionally, mentally, and physically taxingUsually unrecognized, unappreciated, and

unrewardedFull of pitfalls and opportunities to fail publicly and

spectacularly

MacEntee, Sean. "Epic Spelling Fail." Flickr. Yahoo!, 30 Oct. 2010. Web. 10 Sept. 2015.

Establish credibility by building relationships every day.

1.Be helpful. Have integrity. Say yes!2.ALWAYS be kind, especially when you don’t

feel like it.3.Put others’ needs before your own.4.Make things happen - plan and host events for

staff, create a special staff space in the library.

Find common ground through asking the right questions and listening.

“Everything about you influences others.” Caroselli (2002)

You are not always the expert on what others need.Don’t wait to be asked for help; many people are struggling and not seeking help, but if we approach them correctly, they might appreciate the offer.

Provide evidence when asking for something; do your homework.

Learn what types of evidence your decision makers need, want, and prefer:Ask others - do they like stats, research, stories?Ask the decision makers - how would you like us to communicate?

Connect emotionally - no one cares how much you know until they know how much

you care.

Think about why you became an educator. Did you do so to manage policies, forms, procedures, & books, or was it to help people? Be honest; there is room for both types. Commit to the students.Show your passion for the work you do.

source: https://www.entheos.com/profiles/evan/posts/41982

TALL Texans Information

http://www.txla.org/texas-accelerated-library-leaders5 years’ experienceTLA MemberApplication (October 1 - January 29)Registration Fee (scholarships available)