Case Study: Social Triggers Blog

The Anatomy Of A

Good WordPress Site

In just two and a half years, Derek Halpern was able to turn his blog into…

•A website that ranks at the top of global searches•A six-figure revenue machine•One of the most authoritative consumer psychology blog•A community of highly engaged readers

How did he do it?

Direct To The Point

• Social Triggers immediately offers people a clear call to action

• Blogs should prioritize email subscription

• This style can get you a 40% opt-in rate

Efficient Use Of Website Pages• Notice how he uses his sidebar to

provide:

- Another opt-in form- Links to resource pages- Links to popular articles

Follow Through

• Maintains readers’ interest

• It gives them the options for their possible next steps

• Offers readers the option to once again be part of his mailing list

Opportunities For Audience Engagement

• Halpern makes an effort to reply to his readers

• He’s also not afraid of stirring up the conversation to drive engagement

• Opportunities for social sharing across all posts

Provides Numerous Opportunities For Visitors To Discover His Credibility

• Easy to locate About section

• More information about the site is found on the side bar

Your Seriously Simple Marketing Hack

1. Open your website and give it a thorough review.

2. Does it share the components of www.socialtriggers.com?

3. Figure out what components of your blog you should tweak. Be sure to track the changes to see how well it’s working out for you in terms of conversions. You can easily do so by signing up for Google Analytics.

For More Information Visit:

www.SeriouslySimpleMarketing.com