The Art of Storytelling for Social Entrepreneurs

Post on 08-May-2015

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description

Launchfest a "fun conference for serious entrepreneurs" asked me to give a presentation for their social entrepreneurship track. I discussed how storytelling can increase donations and sales.

transcript

Sloane Berrent | @sloane | thecausemopolitan.com | answerwithaction.com Sloane Berrent | @sloane | thecausemopolitan.com | answerwithaction.com

The Art of Storytelling

Sloane Berrent | @sloane | thecausemopolitan.com | answerwithaction.com

Tell a story.

Sloane Berrent | @sloane | thecausemopolitan.com | answerwithaction.com

The ask.

Sloane Berrent | @sloane | thecausemopolitan.com | answerwithaction.com

What does your business say about you?

Sloane Berrent | @sloane | thecausemopolitan.com | answerwithaction.com

Who, what, when, where and how.

Sloane Berrent | @sloane | thecausemopolitan.com | answerwithaction.com

Try something new.

Sloane Berrent | @sloane | thecausemopolitan.com | answerwithaction.com

Create an opportunity for conversation.

Sloane Berrent | @sloane | thecausemopolitan.com | answerwithaction.com

Make them feel.

Sloane Berrent | @sloane | thecausemopolitan.com | answerwithaction.com

Motivation is queen.

Sloane Berrent | @sloane | thecausemopolitan.com | answerwithaction.com

Fish where the fish are.

Sloane Berrent | @sloane | thecausemopolitan.com | answerwithaction.com

Who is your audience?

Sloane Berrent | @sloane | thecausemopolitan.com | answerwithaction.com

Targeted campaigns.

Sloane Berrent | @sloane | thecausemopolitan.com | answerwithaction.com

From online to offline.

Sloane Berrent | @sloane | thecausemopolitan.com | answerwithaction.com

SWARM.

Sloane Berrent | @sloane | thecausemopolitan.com | answerwithaction.com

Expand boundaries.

Sloane Berrent | @sloane | thecausemopolitan.com | answerwithaction.com

Go local.

Sloane Berrent | @sloane | thecausemopolitan.com | answerwithaction.com

Storytelling is a business model.

Sloane Berrent | @sloane | thecausemopolitan.com | answerwithaction.com

Storytelling goes viral.

Sloane Berrent | @sloane | thecausemopolitan.com | answerwithaction.com

Let me help you.