Post on 15-Apr-2017
transcript
T h
e A R TO F
Visual Thinking
Murali M Raghuram
Visual thinking engages your whole brain
left right
Logic
Words
Lists
Creativity
Imagination
Emotion
sketch like a child
think like a
designer
present like a
storyteller
visual thinking
sketch like a child
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Source: Brainrules.net, John Medina
Oral + visual 6xOral
Source: brainrules.net, John Medina
Visuals dramatically improves retention
You can draw !
Start to draw simple sketchesBasic Shapes People
Build your own personal visual vocabulary
think like a
designer
You are a designer
Design thinking relies on our ability to be intuitive, to
recognize patterns, to construct ideas that have
emotional meaning as well as functionality
users business
technology design thinkingbusiness analysis
Design is human centric
Listen to what customers don't say,
Watch what customers don't do
Think
See
Say
DoFeelHear
Empathy map
Iterate with prototypes
"
prototyping is a methodology for exploring different
possibilities until a truly great one emerges
"
#1 keep it simple
#2 keep it
time boxed
#3 be ready to
start over
present like a
storyteller
Storytelling is an undervalued & unused art in the world of business...
casual collaboration
1
Storyboarding...
1. build user persona
2. sketch UI based on persona
3. build UI narratives
4. customer walkthrough
4 steps to build UI storyboards4 steps to build UI storyboards
formal collaboration
2
Reports Exhaustive
Presentations Explanatory
Story Dramatic
Documentation Informational & factual
Oral Delivery Persuasive & motivating
Cinema & literature
Experiential & emotional
Source: Resonate, Nancy Durate
start with end in mind
generate a lot of ideas
categorize & create a theme
7 steps to craft powerful presentations ...
1 2 3
identify the core message
sketch your story
design powerful slides
7 steps to craft powerful presentations ...
64 5
Be yourself. Everyone else is already taken
--Oscar Wilde
7
"
"
global collaboration
3
central idea
Related idea
Related idea
Related idea
Related idea
Brain thinks in relationships
Use technology to create multimedia documents