Post on 01-Dec-2014
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The power of the internet marketing in The power of the internet marketing in today’s business worldtoday’s business world
Prepared byPrepared by Hani Hani MasgidiMasgidiHead Of Customer Management UnitHead Of Customer Management Unit
What Exactly Is Internet What Exactly Is Internet Marketing? Marketing? • Internet marketing
is the practice of using all facets of internet advertising to generate a response from your audience.
Internet Marketing methods Internet Marketing methods
• Search engine marketing • Display advertising • e-mail marketing• Affiliate marketing• Interactive advertising • Social marketing
AIM of marketing in GeneralAIM of marketing in General
1. Find the right audience
2. Ask people what they want
3. Give it to them
7 Facts : What IM Is Not 7 Facts : What IM Is Not
1. It is not a get-rich-quick scheme
2. It is not about who has the most capital or IT knowledge
3. It is not just about making money online
4. It is not just multi-level marketing done on the Internet
5. It is not a battle of seeing who can collect the most email addresses as possible
6. It is not simply grabbing an affiliate link
7. It is not a scam
7 Facts : Why Choose IM? 7 Facts : Why Choose IM? 1. You can operate from
virtually anywhere in the world
2. You have the lowest startup and operating costs
3. You can target any consumer market in the world
4. You have the ability to do what you truly love
5. Ability to do it part-time and yet earn a decent living and great results
6. Ability to operate 24 hrs a day on autopilot mode
7. Lastly, the ability to earn you passive income and even multiple streams of income
Internet Users GrowthInternet Users Growth
Internet Users Growth M.E.Internet Users Growth M.E.
Internet Users Growth GCCInternet Users Growth GCC
GCC Population- 2010 Est Usage, in Dec 00 Internet Usage % Population User Growth 2000-2010Bahrain 738,004 40,000 649,300 88.00% 1523.30%Kuwait 2,789,132 150,000 1,100,000 39.40% 633.30%Oman 2,967,717 90,000 1,236,700 41.70% 1274.10%Qatar 840,926 30,000 436,000 51.80% 1353.30%Saudi Arabia 25,731,776 200,000 9,800,000 38.10% 4800.00%United Arab Emirates 4,975,593 735,000 3,777,900 75.90% 414.00%Total 38,043,148 1,245,000 16,999,900
Offline Marketing Vs. Online MarketingOffline Marketing Vs. Online MarketingOffline Marketing Offline Marketing Online MarketingOnline Marketing
High Cost Very Low CostLimited audience World Wide audienceMass Approach Targeted ApproachDifficult to measure effectiveness and ROI
Measurable effectiveness and ROI
Short term Impact Long term ImpactDifficult to modify Easy To Modify