Post on 13-Aug-2015
transcript
At Dash Hudson, we’ve run over 300 Instagram campaigns.
1,000+ influencers
200+ brands
END TO END software
insta: @louboutinworld
T I P # 1
Compelling brand content isn’t forced. It isn’t detached. It
isn’t CORPORATE. Breathe, and relax, and think about
what your brand really means to people.
insta: @everlane
Use emblematic imagery. Everlane knows how to create a visceral, visual experience around their beautiful products. You can
almost feel yourself sitting there, chai tea en route.
T I P # 2
Know who your customer is, why they love your brand, and what type of imagery resonates with
them. Brandy Melville almost exclusively features its fans to highlight that their customer truly is the soul of the brand.
T I P # 3
insta: @brandymelvilleusa
insta: @narsissist
Show your personality. This often means having a digital
editor with a sharp, and effervescent wit. NARS
combines beautiful product imagery, with authoritative copy.
T I P # 4
insta: @lunya.co
Lunya conveys a sense of ethereal beauty, and relaxation
that makes sense for a premium sleepwear company. Know your
brand message, and hone it over time.
T I P # 5
Connect deeply with your customer, and create moments. For Love and Lemons has made
lounging a lifestyle, and their customers love them for it, one
lacy robe at a time.
T I P # 6
insta: @forloveandlemons
Want to learn more about how to build your brand and drive sales on Instagram?
Come see us -> brands.dashhudson.com
Loved by