TechSoup GlobalUm panorama sobre o uso das tecnologias de informação e

comunicação para organizações

October 2010Florianopolis, Brasil

Agenda

• Introduction• Why is technology important for NGOs?• TechSoup Global’s role

– Why we do what we do? – How we do what we do?

• Products– TechSoup Brasil

• Community Driven Innovation • Information and Institutional Services

Bom Dia Florianopolis!

Name: Vyria Paselk RetanaTitle: Senior Manager, International Partnerships

There is tremendous opportunity and unmet technology need in the NGO sector.

• 10+ million NGOs employing a workforce of 47.6M contributing 5.9% of total GDP.

• Economic crisis, changes in technology and lack of in-house technology management elevate need

• Gap exists between nonprofit needs and technology product donor capabilities

• Access required but context is key: local tech “know-how” and support

• The contributions of many are leveraged – and the technology is used to develop services which promote digital inclusion aims

Source: Johns Hopkins University

Why is technology important for NGO’s?

• Efficiency– Focus on core work

• Transparency– Credibility – Respect – Influence

• Visibility– Volunteers– Donors – Funders

If so important, why don’t NGO’s take advantage of technology?

• We don’t know what we need…• We don’t know how to get what we need… • We don’t know what tool is most effective…• We don’t have budget…• We don’t know who to trust…

About TechSoup Global

We are working toward a time when every NGO on the planet has the technology resources and knowledge they need to

operate at their full potential.

Organization Overview: TechSoup Global

Who we serve?

NGOs of all types (nonprofits, telecenters, libraries) representing a wide-range of domains including health, critical human need, education and economic empowerment.

History 1987: organization created as CompuMentor in California 2001-2002: launched TechSoup.org and product donation service in U.S. 2004: launched TechSoup Global Network (international donation programs)2006: launched NetSquared 2009: Fundacja TechSoup legally established in Europe (Warsaw, Poland)2010: merged with GuideStar International (London, United Kingdom)

Geographic Scope

•Transactional relationships in every county of the United States• Product donation programs in 34+ countries•Users from 190 countries visit TechSoup.org with 400,000 unique monthly

visits•Monthly NetSquared events (NetSquared Local) in 70 cities in 23

countries •GuideStar International operational in 4 countries; integration with

TechSoup Global Network in process

Our reach…

• 350,000 unique monthly visitors

• 60,000 monthly online forum visitor sessions

• 23,000 active NetSquared social web community members

• 7,000 monthly Nonprofit Commons avatars in Second Life

• 14,000 monthly visits to the TechSoup blog

• 6,250 TechSoup Talks webinar attendees have been trained with an average of 115 attendees per training

• 155,000 documents downloaded

IMPACT REACH

Demonstrated and sustainable impact and reach

• 112,000 organizations have received product donations.

• $1.5 billion in potential savings for NGOs

• 4 million technology products distributed

• 32 countries receive product donations

• ~40 product donor partners

• 3,700 public libraries served

• 190 countries of origin access content

• 25% of overall traffic from outside U.S.

Our programs

Products: • Donations Program

Community Driven Innovation: • NetSquared• Second Life/Nonprofit Commons

Information and Institutional Services: • NGOsource• GuideStar International

TechSoup ProductsBuilding NGO capacity through technology access and enablement. Product donation service serves organizations with supporting content, webinars, interactive forums and technology products.

• NGO’s: Request Donations

• TSG/Partners: Process Donations

• Corporate Partners: Provide Donations

TechSoup Corporations

Nonprofits

An innovative triple-win business model

“By private sector outsourcing CSR to an organisation that can develop a business model around it, the business

offers an opportunity for greater social impact.”

– Government Official, United Kingdom

Donor partners come together on a neutral platform to provide donations to social benefit organizations in 30+ countries

Product-centric Programs Focus on Providing Relevant Technology Resources + Community Support.

TechSoup.org: Articles, newsletters, webinars & community forums on 16 tech-related topics: networking, assistive technologies, public access computing

TechSoup enables partner NGOs in 33 countries to build sustainable programs for their countries as part of a global network

Canada

Taiwan

Brazil

TechSoup Global Network Partners

Sample of Partner Logos

Australia Belgium Botswana BrazilBulgaria Canada Chile CroatiaEgypt, France Germany Hong Kong HungaryIndia Ireland, Italy Japan KenyaLuxembourg Macau Mexico NetherlandsNew Zealand Poland Romania RussiaSlovakia Slovenia South Africa SpainTaiwan United Kingdom

• $3.7 million (USD) retail value of technology product donations distributed

• $3.4 million (USD) potential savings for social benefit organizations

• 13,500 products licenses distributed

• 5 TechSoup Brasil product donor partners: Microsoft, Symantec, SAP, Dr. Micro, Metasys

• 280 organizations received product donations

• 30,000 unique monthly visitorssince June 2009

• 200 daily visitors on TSB site (Average)

• 90% of visitors looking for software donations

IMPACT REACH

Performance Metrics:

www.techsoupbrasil.org.br

Examples of our global impact…

• 1 year Anniversary video commemorating TechSoup New Zealand’s accomplishments:– http://www.youtube.com/watch?v=yOxF7-36RXc

• A Jpeg is worth 100 words-Donortec Australia

– http://www.youtube.com/watch?v=Baa6mKletKg&feature=player_embedded

Community Driven Innovation

Programs focus on building sustainable communities whose contributions leverage technology to develop innovative solutions for social impact.

NetSquared enables NGO’s to leverage the tools of the social web

NetSquared Local in Guayaquil, Ecuador and Douala, Cameroon

NetSquared Local

NetSquared conference and online community

www.netsquared.org

Virtual worlds and other social networking tools are an increasingly important way for engaging communities about civil and social issues.

Nonprofit Commons in Second Life: Easy way for NGOs to explore the use of virtual worlds for social good www.nonprofitcommons.org

4 minute overview: http://www.youtube.com/watch?v=xwAZ1-BstjE

Information and Institutional Services

Building NGO capacity through visibility and transparency (GuideStar International), easier access to US-based funders (NGOSource), and through specialized data designed for institutional stakeholders.

What is NGOsource?

NGOsource is a service that will help U.S.-based grantmakers provide grants to NGOs worldwide.

www.techsoupglobal.org/ngosource

GuideStar International

What is it? A program which collects and displays data about NGOs, promoting visibility and transparency, allowing NGOs to share their information to wide variety of stakeholders via a GuideStar Website.

Where is it? Belgium, Israel, India, and UK.

What are the ultimate goals? – make NGOs more visible, accountable and

effective; – enable more confident and effective philanthropy;

and – promote vibrant and well governed civil societies

Recently launched GuideStar International programs in Belgium, India and Israel enhance and expand the reach of TechSoup Global while providing a critical service to Civil Society actors. Further integration of these services into the TechSoup Global platform and

programs are forthcoming.

TechSoup Global: Our currency is contribution

• NGO’s are agents of change.

• Create sustainable communities in which all participants are contributors.

• Solutions for society’s problems will happen when all participants bring their resources together–technology will be a key enabler.

• Together is INDEED Better!

TechSoup Global: www.techsoupglobal.orgTechSoup Brasil: www.techsoupbrasil.org.br

Vyria Paselk: vyria@techsoupglobal.org