SALES FUNNEL

• Attract them with irritable offers.

• Convert them to a visitor.• Close with a sale by showing

good options.• Delight make them speak

about us.• The final conclusion is that

customer will become brand ambassador for the brand.

• Identify the leakage and seal it.

PULL AND PUSH MARKETING

Inbound Marketing Helpful Guides on product. Price Comparison Products Benefits Customer Reviews Radio and TV ads are other forms of pull

marketing.

• Email Marketing TV ads Banners Radio Spots Out door Media News paper

4 P’S MARKETING

ProductPricePlacePromotion

A – Awareness Initial point where your brand and/or business is recognised and

acknowledged. I – Interest

Generating thoughts and discussion about your brand. D – Desire

Communicate your messages through the use of social media and email marketing.

A – Action The stage where the conversion is complete and back to the 'interest' stage

to retain them. Your website is responsible for this stage.

ON PAGE SEO BASIC

OFF PAGE SEO

•Link Popularity•Search engine submission•Direct Submission•Social Book Marking•Link Exchange•Image Sharing,

• Video Sharing •Content Sharing.

•Local Pages•Hub Pages•Event Submission•Local classifies

• Blog post submission• Customer review• Press releases• Social Book marketing• Rss Feed Submission• Forum Posting• White Paper Submission• Blog Comments• Business profile• Article Submission

OFF PAGE SEO ADVANCED

LOGIN AND REGISTRATION

SEASONAL BANNERS &UNIQUE SEARCH

• Seasonal categories attention(offer).• Seasonal categories landing page.• Show Casing the desire to buy Emotions.• Features available.• Immediate result display will increase

conversion ratio product reach.

PRODUCT DISPLAY AND OUT OF STOCK

• Customer Review• Structure Data • Customized search• Give a reason for customer to stay on page.• Help the Customer find the right product faster (3 click policy).• Showcasing of Various products available. Deletion reduce the pages of the

website The ranking , seo , content and optimization of the site.

IMAGE OPTIMIZATION

• Reduce the resolution of images to loading time

• Zoom in feature for all the images.• Use svg or gif icons to reduce the size

and maintain the resolution.

SOCIAL SHARING & WISH LIST

• Google will use these signals as a measure of authority.

• Increased the product ranking on Google.• Increase the search in other social networking.• Know the interest of the product to reduce the price

for conversion or make combos

USER REVIEW

• Bonus points for reviewing• Audio Reviewing • Star Rating will converting ratio is

high.

URL AS QUALITY INBOUND LINKS

• Strong Seo for on page• Display relevant products for cross selling• Recommended products for the customer • Combo offers for customer

LOAD OPTIMIZATION & 404 ERROR

Give the priority for loading Text first Top level image Load according to scroll Dynamic loading

HTTP cache for faster loading of the website• Redesign to the 404 that show to notify us

SOCIAL MEDIA & SUBSCRIBE

• Presence of all the networks regularly per day.• Building relation with the customer.• Subscribe to get updates of new products and

discounts (or ) offers.

MOBILE RESPONSIVE AND SECURE THE SITE

• To simplify for all the devices support• Compatibility of the Browsers SSL Certification• Payment gate approval• Antivirus certification• Cash on Delivery

REMARKETING

Banner presence will recollect the previous visit of the Brand of

website

AFFILIATE MARKETING• Affiliate Marketing on

social media .• Websites• Blogs• Forums• Social Media• Email marketing• Groups in Social medial.

WHAT’S APP & SMS MARKETING

•Send the right message at right time gives out a potential lead.•It can be word-of-mouth delivered or enhanced by the network effects of the Internet. Viral promotions or even text messages.