Unorthodox Manipulation

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The future of technology and science will enlighten our minds to a futuristic innovative new world. A food crisis has hit as fresh produce has become too high risk and harming to the environment through greenhouse gases and emissions. Substitutions have being found in order to cope with the food disaster in our fast developing world. Meat and natural produce will be pharmaceutically produced and manipulated in order to meet the demands of the consumer as the appetite for meat is rocketing as the global population swells and the meat produce becomes more affordable. Sustainability is key. Preventing catastrophic warming is dependent on tackling our high consumption. We will use substitutes such as In-vitro meat production and this will become the reality of today. The population has hit its peak but technology has advanced to the point where it has become manageable. Our available land is shrinking and communities are becoming more connected, leaving one increasingly important global issue, food security. Technology will allow us to track and analyse how our food system works allowing us to track food waste and carbon emissions.

Unorthodox Manipulation

Manipulate, change, alter, reform, reconstruct, modify, evolve, inject, connect and measure.

OPPOSITE:Manipulation of meat produce

Are we going to accept the decision that the future solution is manipulation and experimentation or are we going to want organic untouched produce? Will we strive for natural production? What will be the consequences if we don’t agree with the unorthodox method of the future food industry?

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ABOVE: Injecting preservatives for a longer lasting produce

ABOVE: In-vitro meat production

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ABOVE: Takinng protein from meat produce and turning into capsules

PANTONE 264

PANTONE 528

PANTONE 633

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ABOVE: Can we accept food manipulation and experimentation? What

happends if we rebel?

ABOVE: Pharmaceutically produced product

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PANTONE 515

PANTONE 292

PANTONE 137

OPPOSITE:Combining science and technology will be the food solution we have

being waiting for

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OPPOSITE:3d printing will be responsible for the majority of our food

production

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ABOVE:Natural versus manipulated food produce

OPPOSITE:We will look to chnage the habits of the meat eater in order to help

improve the world crisis

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OPPOSITE:Damage to the environment if changes are not made to our consumer

habits

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ABOVE AND BELOWAll meat produce will be modified to ensure no further

damage will be made

OPPOSITE:Labs will continue to develop strategies to save the

environment

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ABOVETechnology will continue to develop to help

control food waste

ABOVE AND BELOWScientists will become our new farmers

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PANTONE 367

PANTONE 449

PANTONE 421

OPPOSITE:Labs will grow and develop new innovative methods to save the planet

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OPPOSITEFood waste will no longer effect us due to

technological advances

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OPPOSITE:Health, nutrition and organic produce will continue to rise and be the

priority for consumers

ABOVE: Will consumers reject the new way of life

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ABOVE: 4 mm

ABOVE: Emerging scientific knowledge will improve the way we

look after the planet

ABOVE: The lines between nature and technology will become

a blur

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OPPOSITE:What will we choose? Save the planet or our taste buds?

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Sensory Exploration

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OPPOSITE:Taste will be enhanced through dining experiences

Taste has become non-existent we are craving more. A journey and experience an adventure and a game. Consumers need for pleasure and excitement is at its peak. Perception will be altered and our brains will come alive through our senses. They will be provoked and teased. By engaging multiple senses we will experience more than imaginable. Taste will be stimulated by multisensory experimentation. Part of our everyday taste experience will be shaped by expectations and belief. Sound will spark taste, colours will emerge from flavours and textures will provoke our taste buds. How sweet, salty or sour something tastes can change depending on the background music, it will be an effect known as “sonic seasoning”. We will develop new cravings not only for taste but for an experience. Communications and perception will be manipulated and our cravings will be cured. Dining adventures will be at the forefront of the exploration, blindfolded tasting sessions to manipulate the senses will be of popularity. Inhaling food and drink will be involved to influence the senses and create confusion to the brain. No longer will we ask ‘what am I eating?’ but instead ‘What does this taste like?’ Sensory exploration will be the health kick of the future; the brain will be tricked into eating well and choosing the correct foods for their nutritional values instead of taste. Will sensory exploration be the end to bad health or will it purely enhance indulging in food, which way will it lead us?

Sensory Exploration

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OPPOSITE:Will our health be improved by eating through different senses?

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OPPOSITE:Inhaling food and drink will this be a sustainable future?

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OPPOSITE:‘What does this taste like?’

ABOVE‘It sounds like a cocktail’

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ABOVE:Senses will be enhanced

BELOW:Pleasure and excitement

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OPPOSITE:Colours will spark flavours in our minds

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PANTONE 213

PANTONE 396

PANTONE 711

OPPOSITE:Blindfolded dining experiences will offer adventure and excitement

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ABOVE AND OPPOSITE:Perception will take over our tastebuds

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OPPOSITE:Sensory stimulation through colour

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ABOVE: Will colour effect our dning decisions?

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OPPOSITE:Textured cutlery will effect our sense of taste

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OPPOSITE:What does this taste like?

ABOVE:Touch and sound will be a stronger influencer

than taste

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ABOVE: We will be able to identify food

without sight

PANTONE 506

PANTONE 488

PANTONE 152

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