Tym LawrenceCV Summary

Executive Summary

Career Goal: To excel in the delivery and management of customer centric online solutions.

Experience: proven director-level experience in managing online solutions that meet the needs of the business and customers.

Education: Bachelor degrees in Law and Science (UNSW, Sydney) and a Masters of Business Administration in eBusiness (UTS, Sydney).

TelstraWeb Producer / Information Architect Jun 00 – Jan 01

Revised homepage for telstra.com and redesigned a number telstra.com sites

Added user-centered design into web development process

Asia OnlineWeb Development Consultant Jan 01 - Jun 01

Delivered an end-to-end web delivery process that was iterative, scalable and cost effective

Combining best of User Centered Design processes, Prince2 and ISO 13407

Included a comprehensive scoping checklist at the initiation phase.

Noggin Digital Production Manager / Interim GM Jul 01 – Mar 02

Management of the IT group including budgets, cash flow, technology investment.

New business development

PM of jobs such as Jets Swimwear and a new site for the Faculty of Economics & Business at the University of Sydney.

eB squared Head of Digital May 02 - Feb 05

Design, development & product management of three innovative real time eCommerce products over the EFTPOS network & web.

Sales and marketing support

Vendor relationship management

VignetteSenior User Experience Engineer Feb 05 – Jun 08

Delivered interface design and overall user experience for over a dozen new and existing Vignette software products.

Lynchpin between product management, marketing and engineering.

Macquarie Bank Senior Online Product Manager Jun 08 – Jun 09

Owned the customer-centric design of Macquarie Edge: a revolutionary integrated online investment and banking product offering.

Strategic identification and implementation of revenue generation initiatives.

NetcatTechnical Services Director Jun 09 to Current

Responsible for R&D, technical strategy and all professional services implementations of Netcat WCM, Bridge and Swipe solutions

Program management of all engagements, with a value of 5m+ per annum.

Includes projects with Federal, State and Local Government departments.