UNDER ARMOUR DIGITAL STRATEGY By Rebecca Lue+ke
Brand personas
Give It My All Exercise & Fitness Guru The Newbies
Photo Credit: Flickr1, Flickr 2, Flickr 3
You can do it!
Photo Credit: PixaBay 1, PixaBay 2, PixaBay 3
Brand awareness
Photo Credit: Flickr
Brand loyalty
Photo Credit: WikiMedia 1, Flickr 2
blogging
Photo Credit: PixaBay
Social media
Photo Credit: Flickr1, Flickr 2, Flickr 3
GOOGLE ADWORDS
Photo Credit: PixaBay
SUMMARY
Photo Credit: Flickr1, Flickr 2, Flickr 3